Miller Park will no longer be Miller Park in 2021

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Almost all ballparks have corporate names, bought and paid for by companies for marketing purposes. Some of them, however, seem a bit more organic and a bit more integrated with the tenant-team’s identity than others. The beer names are the most obvious.

The big beer company that was once based in St. Louis no longer owns the Cardinals, but it’d be weird for them not to play in Busch Stadium. Coors Field, likewise, seems appropriate for the Rockies, partially because it’s the only name that ballpark has ever had, partially because both the Rockies and Coors are so strongly identified as Colorado institutions.

The same could be said for Miller Park in Milwaukee. Milwaukee’s famous beer brand on the name of the stadium housing the baseball team which is specifically named as a nod to the brewing industry just seems right somehow. But it won’t be the name on the building following the end of the 2020 season:

Sure, it’s simply a matter of trading one corporate name for another, so it’s not like anyone should cry too many tears about this, but it still seems wrong somehow. How do the Brewers not play in Miller Park? It’ll take a lot of getting used to.

UPDATE: MillerCoors simply got outbid:

MLB crowds jump from ’21, still below pre-pandemic levels

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PHOENIX — Even with the homer heroics of sluggers like Aaron Judge and Albert Pujols, Major League Baseball wasn’t able to coax fans to ballparks at pre-pandemic levels this season, though attendance did jump substantially from the COVID-19 affected campaign in 2021.

The 30 MLB teams drew nearly 64.6 million fans for the regular season that ended Wednesday, which is up from the 45.3 million who attended games in 2021, according to baseball-reference.com. This year’s numbers are still down from the 68.5 million who attended games in 2019, which was the last season that wasn’t affected by the pandemic.

The 111-win Los Angeles Dodgers led baseball with 3.86 million fans flocking to Dodger Stadium for an average of 47,672 per contest. The Oakland Athletics – who lost 102 games, play in an aging stadium and are the constant subject of relocation rumors – finished last, drawing just 787,902 fans for an average of less than 10,000 per game.

The St. Louis Cardinals finished second, drawing 3.32 million fans. They were followed by the Yankees (3.14 million), defending World Series champion Braves (3.13 million) and Padres (2.99 million).

The Toronto Blue Jays saw the biggest jump in attendance, rising from 805,901 fans to about 2.65 million. They were followed by the Cardinals, Yankees, Mariners, Dodgers, and Mets, which all drew more than a million fans more than in 2021.

The Rangers and Reds were the only teams to draw fewer fans than in 2021.

Only the Rangers started the 2021 season at full capacity and all 30 teams weren’t at 100% until July. No fans were allowed to attend regular season games in 2020.

MLB attendance had been declining slowly for years – even before the pandemic – after hitting its high mark of 79.4 million in 2007. This year’s 64.6 million fans is the fewest in a non-COVID-19 season since the sport expanded to 30 teams in 1998.

The lost attendance has been balanced in some ways by higher viewership on the sport’s MLB.TV streaming service. Viewers watched 11.5 billion minutes of content in 2022, which was a record high and up nearly 10% from 2021.