Cubs raise ticket prices by an average of 10 percent

AP Photo/Nam Y. Huh
16 Comments

It’s a good time to be a Cubs fan. Fresh off a 97-win season and the team’s first trip to the NLCS since 2003, the roster is beaming with young and exciting talent. The front office is committed to improving this winter, with high-profile free agents like David Price on the radar. However, with demand on the rise, fans will predictably have to pay more to get into the renovated-Wrigley Field.

According to Paul Sullivan of the Chicago Tribune, the team said Friday that the average price for season tickets will increase by about 10 percent in 2016. It’s the team’s highest ticket price increase since 2010. Of note, the upper box midfield/outfield seats are going up about 7 percent on average while upper infield reserve will increase to 14.5 percent and some of the terrace boxes will go up more than 38 percent.

Cubs vice president of sales and partnerships Colin Faulkner explained the increase on Friday:

“We’ve clearly seen an increase in demand, so that helped factor into an increase in our prices,” Faulkner said. “Our goal is to remain competitive for the long term and provide value to our fans for a competitive baseball team, but also (value) in their tickets.”

The Cubs had the third-highest average ticket price in the majors in 2015 while finishing sixth (2.959 million) in attendance. Expectations are already sky high for 2016, so attendance figures to continue trending up even with the price hike. The Cubs could be on the verge of something special.