Derek Jeter: part owner of a company that sells high-tech men’s underwear that refrigerates your genitals

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Derek Jeter’s business interests aren’t limited to children’s books. He’s also into underwear referred to as “Tempur-Pedic banana hammocks.” From Page Six, of course:

Move over, Victoria, Derek Jeter has an even bigger “secret.”

The Yankee slugger’s retirement plan includes becoming an underwear mogul, Page Six has learned.

The slugger is a secret owner of Frigo RevolutionWear — a customized men’s underwear brand that sells skivvies more colloquially known as “Tempur-Pedic banana hammocks.” The high-tech undies sell for $100 a pair and include a “soft lock adjustment system” plus a “patented pouch” dubbed the “Frigo Zone.” (We’ll leave the zone’s location to your imagination.)

The guy who runs the company has said that the product “separates your genitals from the rest of your body . . . It lifts a little bit so [guys] feel the comfort.”

$100 for that? Hasn’t anyone ever heard of Gold Bond?

And while I know it’s a cliche to note this every single time this kind of thing comes up, I really do wonder how this would be received if A-Rod was an investor.

Minor League Baseball eclipses 40 million in attendance for 14th consecutive season

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Minor League Baseball announced on Wednesday that, for the 14th consecutive season, the league has eclipsed 40 million in total attendance. 20 teams set single-game attendance records and seven teams set franchise records for single-game attendance in their current parks.

ESPN’s Keith Law, who has been covering the minor leagues for quite a while, did the math:

Minor League Baseball president and CEO Pat O’Conner, whose most prominent stint in the public eye involved him disingenuously justifying the underpaying of his players, said, “Minor League Baseball continues to be the best entertainment value in sports, and these numbers support that. For us to top 40 million fans for the 14th consecutive season despite the weather challenges our teams faced in April and May is a testament to the continued support of our loyal fan bases and the creative promotions and hard work done by all of our teams across the country.”

Major and Minor League Baseball are quite happy to make money hand over fist on the backs of their players, but are too cheap to pay them adequately for their labor.