Media paying for athlete interviews? Not likely. But watch this stuff closely anyway.

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Grant Wahl of Sports Illustrated retweeted an interesting story from the UK involving Newcastle United of the Premier League. You can read it here. The upshot: Newcastle has sent around letters to newspapers telling them that they will no longer be able to interview players unless they pay the club for privilege to do so.

The plan is being widely mocked, it seems, and is not likely to actually go though. Really, the story appears to be more of one about how Newcastle is crazy and out of touch. And that may be, I have no idea. But I think that, even if no one is going to be paying Newcastle for player interviews, the idea of it all is not completely irrational or even all that unrelated to other developments in the sports media landscape.

I’ve touched on this stuff in the past: sports teams and leagues are, increasingly, entering the news business. They are, ever so slowly, trying to squeeze out the traditional media when it comes to breaking news about themselves. They have their own TV, radio and internet news operations. Just the other day the Dodgers hired Jon Weisman, a longtime Dodger blogger/writer, to head up their publications and web content. More and more stories are coming from team releases than old-fashioned reporting than ever.

At the same time, leagues and teams are squeezing traditional media outlets.They are getting increasingly strict with unaffiliated media outlets in terms of how many pictures they can use, how much game footage, and how much one can tweet or blog while events are in progress. Where they can stand before and after games and things like that. As independent credentialing organizations like the Baseball Writers Association of America see the percentage of their people covering games drop compared to people dependent upon the leagues and teams for credentials, the influence and control those teams and leagues theoretically have over coverage only increases. Put all of this stuff together and the notion that the teams and leagues — and not the traditional media — are increasingly controlling the news about them is inescapable.

No, I do not believe that Major League Baseball or its clubs would take an extreme step like Newcastle United is trying to pull off. The people involved are not that clueless about bad P.R. And, frankly, baseball and its clubs are run by pretty nice people for the most part who aren’t likely to try to alienate people who, for the most part, write and report things that do not offend their sensibilities.

But let’s be perfectly clear: there is no strictly business or structural reason preventing them from doing this. The reasons they aren’t going to do it are rooted in manners and tradition, not impossibility. If they wanted to, they could charge for the privilege of interviewing players and someone — maybe not current newspapers who have ethics, but someone — would pay. Short of that they could do stuff like throw the media out completely and release postgame quotes — nicely filtered by p.r. professionals — from players. They could release all of their own injury reports and game stories. They could have their own opinion writers offering analysis. They could host their own team blogs. While they still need the ESPNs and FOXs and NBCs of the world to pay them big money for broadcast rights, they could insist that those rights only cover images from the game. They could so totally control the message, the news and the image if they so choose and they could get away with it, I bet. Wait, I don’t even have to bet.

They could because the economics of sports have done a total 180 since the current conventions of press-team interaction began over 100 years ago. Back then the Mudville Nine needed the press to cover them because otherwise people wouldn’t know what was happening. It was just as much subtle advertisement as it was news. Teams had, like, five front office employees and they were run like used car dealerships. These days they are highly-sophisticated organizations with public relations, marketing and advertising departments which dwarf the size of the city’s entire media contingent covering them. The teams don’t need the press to cover them. The press needs the teams for content.

Which, as I’ve said before: I’m pretty OK with. Yes, I’m here in Orlando this week covering the Winter Meetings and yes I’ve gone to the World Series and stuff. But the vast majority of the content we do here at HardballTalk — and the vast majority of stuff produced by other baseball writers that is interesting and vital — is largely formed outside of that day-to-day press-team interaction which is becoming increasingly constricted. It’s opinion writing and gossip like we do here or in-depth and/or investigative reporting that today’s best reporters do outside of the official postgame presser. Indeed: the most talked-about thing written in baseball over the past month was Geoff Baker’s article about the dysfunction in the Mariners’ clubhouse in the Seattle Times. He got what he needed for that away from the ballpark, where the team’s press operation couldn’t touch him or his interview subjects. It was way more interesting than anything said during the 30-50 officially-sanctioned press availabilties here at the Winter Meetings this week.

Let the teams and leagues continue to exert control over the uninteresting things we’d all know about anyway. The lineup. Who went on the DL. Which player is playing them one game at a time and which player would like to thank God for that catch he made in the corner of the end zone. Let the media increasingly work outside of that construct. Let us criticize, analyze and opine and do things which serve our readers and viewers in ways that cannot be controlled by the subjects we cover.

And if the Yankees one day decide to charge admission to the clubhouse? Let us laugh at them and tell them to pound sand.

And That Happened: Sunday’s Scores and Highlights

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Here are the scores. Here are the highlights:

Braves 10, Marlins 9: The Braves rallied for six runs, all with two outs, in the bottom of the ninth to walk off winners on getaway day against the Marlins. The Marlins took a 6-0 lead in the fourth inning after Lewis Brinson cracked a grand slam down the left field line. Miguel Rojas hit a two-run homer in the seventh to bring the Marlins’ lead back to six runs at 8-2. The Braves entered the bottom of the ninth trailing 9-4, but Marlins relievers Brad Ziegler and Tayron Guerrero both melted down. Here’s what happened. It’s the Braves’ largest ninth-inning comeback in exactly eight years, when this happened:

Red Sox 5, Orioles 0: J.D. Martinez homered twice, tying teammate Mookie Betts for the major league lead in home runs with 15. Andrew Benintendi also homered and picked up three hits. Red Sox starter Eduardo Rodriguez pitched 5 2/3 scoreless innings, striking out seven. The Orioles had their opportunities, racking up 13 hits, but went 1-for-10 with runners in scoring position and only one of their 13 hits went for extra bases. The Orioles’ 13 hits were the most compiled by a team that was shut out since August 25, 2008 when the Dodgers racked up 13 while being shut out by the Phillies. It’s only the 22nd time it’s happened dating back to 1908, according to Baseball Reference.

Athletics 9, Blue Jays 2: Daniel Mengden was magnificent for the A’s, tossing seven scoreless frames on two hits and a walk with two strikeouts. Marcus Semien hit a two-run home run and Matt Chapman picked up three hits. The Jays committed four errors on what was a very forgettable afternoon.

Cubs 6, Reds 1: Things haven’t been going well this year for Yu Darvish, but they did go well at least on Sunday afternoon. The right-hander held the Reds to a lone run on two hits and three walks with seven punch-outs across six innings, lowering his ERA on the season to 4.95. Kyle Schwarber and Javier Baez hit back-to-back homers in the second inning off of Tyler Mahle. Joey Votto was the only Red to have more than one hit.

Mets 4, Diamondbacks 1: Clay Buchholz made his first start in over a year and it went well. He held the Mets to one run, which came on Amed Rosario‘s solo home run in the top of the sixth, ultimately the hit that knocked Buchholz out of the game. Rosario added another homer in the seventh, when the Mets scored three runs to take a lead they’d never relinquish. Noah Syndergaard fanned seven in seven innings, giving up one run on six hits and a walk. D-Backs first baseman Paul Goldschmidt remains mired in a season-long slump. He went 1-for-4 with a single and now owns an uncharacteristic .690 OPS.

Padres 8, Pirates 5: The Padres rallied for four runs in the top of the ninth, turning a 5-4 deficit into an 8-5 lead. They rapped out five singles and benefited from an error as well. Christian Villanueva hit his 12th homer of the season, a two-run blast in the fourth inning. Austin Meadows knocked his first major league homer.

Dodgers 7, Nationals 2: This was mostly a clinic on power, as the Dodgers hit three homers, one each from Yasmani Grandal, Enrique Hernandez, and Yasiel Puig. Trea Turner hit one for the Nationals. Alex Wood pitched well, holding the Nationals to two runs on three hits and a walk with four strikeouts, but left the game after apparently injuring himself warming prior to the bottom of the seventh inning. Stephen Strasburg gave up three runs on five hits and four walks with seven strikeouts in 6 2/3 innings.

White Sox 3, Rangers 0: This one was all Reynaldo Lopez. The 24-year-old fired eight shutout frames, yielding only two hits and two walks while striking out eight. In doing so, he lowered his ERA to 2.98. The three runs came on a solo homer from Welington Castillo in the second and a two-run Leury Garcia single in the third.

Yankees 10, Royals 1: Tyler Austin blasted a pair of homers, giving him eight on the season. Miguel Andujar and Austin Romine also homered for the Yankees in what was a drubbing of the lowly Royals. Sonny Gray went eight innings, giving up a lone run on four hits and a walk with five strikeouts. The Yankees now have a major league-best 30-13 record while the Royals drop to 14-32. Only the White Sox (.302) have a worse winning percentage than the Royals (.304).

Cardinals 5, Phillies 1: Jack Flaherty was phenomenal for the Cardinals, striking out 13 batters while limiting the Phillies to a run on two hits and a walk over 7 2/3 innings. 21-year-old Freddy Peralta also struck out 13 earlier this season. Before Flaherty and Peralta, the last pitcher younger than 23 years old to strike out 13 in a game was Noah Syndergaard nearly three years ago against the Diamondbacks. Aaron Nola, who has been ace-like all year for the Phillies, didn’t have his best stuff on Sunday, surrendering four runs over six innings to the Cardinals. Rhys Hoskins homered but Odubel Herrera‘s on-base streak finally ended at 45 consecutive games. It’s tied for the fourth-longest in Phillies history.

Twins 3, Brewers 1: Logan Morrison knocked in two runs with a single to right field in the bottom of the eighth, breaking a 1-1 tie. That proved to be the game-winning hit as Fernando Rodney came in and struck out the side in the top of the ninth to seal the deal.

Giants 9, Rockies 5: The Giants scored nine runs for a second consecutive day. Gorkys Hernandez, Brandon Belt, and Nick Hundley each homered, accounting for six of the nine runs. Nice. The Rockies got three hits each from Nolan Arenado and Trevor Story but it wasn’t enough. Starters Ty Blach and Tyler Anderson both had forgettable days on the mound, giving up five and four runs in 5 1/3 and 4 1/3 innings, respectively.

Angels 5, Rays 2: Shohei Ohtani continued to pitch well, holding the Rays to a pair of runs on six hits and a walk with nine strikeouts. With seven major league starts under his belt, he’s sporting a 3.35 ERA. He’s also batting .321/.367/.619. Sergio Romo started for the Rays for a second day in a row. He pitched an inning yesterday before giving way to Ryan Yarbrough. This time, he got four outs before Matt Andriese relieved him. Martin Maldonado homered for the Angels; Johnny Field went yard for the Rays. Matt Duffy collected three hits as well.

Tigers, Mariners (11 innings): Mitch Haniger hit a game-tying two-run home run in the bottom of the ninth inning to send the game into extras. Jean Segura broke the 2-2 tie in the bottom of the 11th with an RBI single. Tigers starter Francisco Liriano brought a no-hitter into the seventh inning but lost it when Haniger singled to center. Liriano ended up giving up the one hit and walking three while striking out five on 102 pitches over eight scoreless innings.

Astros 3, Indians 1: Lance McCullers had his best stuff working, bringing a bid for a no-hitter into the sixth inning. He ended up going seven frames, giving up just a hit and two walks with eight strikeouts. Brian McCann broke a scoreless tie in the bottom of the seventh with a two-run home run off of Carlos Carrasco.