A-Rod is the “face of baseball” among people who aren’t really baseball fans

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Jayson Stark wrote a column not long ago asking readers to tell him who they think the “Face of Baseball” is. Today he has results of it, and the winner — with a plurality of the votes — is Alex Rodriguez.  But there’s some interesting fine print to be read on that:

Only 17 percent of fans who lived within 20 miles of a major league stadium picked A-Rod as their Face, compared to 25 percent of those who lived more than 100 miles away … But when we split the survey group into self-described “avid” fans versus “casual” fans, we found that casual fans who lived more than 20 miles from a big league stadium were more than twice as likely (30 percent) to choose A-Rod as their Face than avid fans who lived within 20 miles (15 percent).

And the survey, Stark notes, took place just before A-Rod made his return and was in the news all the time due to the Biogenesis stuff.

I realize that it’s not terribly scientific, but all of this flows pretty nicely with my hypothesis from yesterday which holds that A-Rod is not bigger than the game. He’s a headline and a face among those who don’t follow the game too closely. He leads non-sports news stories for non-sports reasons, just as a lot of off-the-field garbage is likely to seep into mainstream news. Put him back on the field, though, and he is comparatively diminished. Put him in front of hardcore baseball fans and they are quite adept at putting him in the proper perspective.

A-Rod is only a monster when he has time and space to be made into one. And when he is presented to (or by) people who are more interested int he soap opera elements of it all than the baseball elements of it all.

Cubs won’t make Kyle Schwarber available in trade talks

Kyle Schwarber
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Bob Nightengale of USA Today reports that the Cubs won’t deal Kyle Schwarber this winter, despite multiple inquires from teams around the league. Schwarber is approaching his first year of arbitration and will remain under team control for another three seasons before reaching free agency in 2022.

The decision comes on the heels of one of the strongest seasons of the 25-year-old outfielder’s short career. Over 137 games and 510 PA for the Cubs, he proved a passable defender in left field and batted .238/.356/.467 with 26 home runs, an .823 OPS, and 3.2 fWAR in 2018. He also led the National League in intentional walks, with 20, and bumped up his total walks from 59 in 2017 to 78.

Despite his marked improvements from previous years, Schwarber’s performance still left something to be desired — specifically against left-handed pitchers, who held the slugger to a paltry .224/.352/.303 with four extra-base hits across 91 PA. Still, it’s evident the Cubs feel Schwarber is capable of strengthening his splits in the years to come, and they might stand to get more value from him on the field than they would in a trade this offseason.

Of course, that’s not to say the Cubs intend to pass the Winter Meetings in total silence, especially as they’ll be seeking bullpen and catching depth in advance of their 2019 run at the division title. As club president Theo Epstein remarked last week, “We’re certainly open and active in trade talks with a lot of deals that usually don’t come to fruition. So, we may make some trades. We could make big ones that transform the roster. We may make smaller complementary ones. But there’s certain things we’d like to accomplish.”