If you played Little League baseball as a kid, the sight of Big League Chew wrappers lining the ground inside the dugout is an all too familiar scene. The wrappers, commonly graced with the visages of angry, muscly baseball players, will be getting a facelift. ESPN’s Darren Rovell has the details:
Shredded gum brand Big League Chew will debut national packaging that will feature an active athlete — Los Angeles Dodgers outfielder Matt Kemp — instead of the cartoon characters that have existed on more than 500 million pouches since Big League Chew first hit shelves 33 years ago. In June, a picture of Kemp will adorn the front of the gum package.
The brand, through a partnership with PLB Sports, a maker of athlete-endorsed food products, also has signed Philadelphia Phillies pitcher Cole Hamels.
As Sean Manning notes for Esquire, it isn’t the first time Big League Chew has had real players adorn its packaging. Hall of Famers Juan Marichal, Billy Williams, and Brooks Robinson were part of the program for a promotion in the late 1990’s.
Yankees manager Aaron Boone has been suspended and fined for his actions during Thursday’s doubleheader against the Rays. Boone was ejected from Game 1 after making contact with home plate umpire Brennan Miller and will not be available to manage the Yankees during their series opener against the Rockies on Friday.
The ejection was triggered by a missed strikeout call in the second inning of Game 1, prompting Boone to run out to home plate and deliver one of his lengthier and more bizarre rants of the season. Incensed by Miller’s shaky grasp of the strike zone, Boone repeatedly referred to his players as “f***ing savages” and told the umpire to “tighten this s**t up.”
Exactly when the illicit contact came into play remains unclear, but crew chief Gerry Davis later commented on the situation and said Boone had crossed some boundaries during his tirade. Per MLB.com’s Bryan Hoch: “You’re not allowed to argue balls and strikes, so yeah. Yes he did [go too far]. That will all be in the report.”
In his own statements to the press, Boone defended his use of the word “savages,” claiming, “I always just want our guys all the time controlling the strike zone and making it hard on the pitchers. That’s something those guys take a lot of pride in as a lineup.” Several Yankees players, including Luke Voit and Aaron Judge, backed up the skipper’s decision to confront Miller as well, though Voit was the only player to explicitly support Boone’s use of the term.