In 2012 the Royals used “Our Time” as its marketing slogan. That lent itself well to “… in purgatory”-style tomfoolery. They’re trying something else this year: “Come to play.” Bob Dutton quotes marketing consultant types who explain the rationale. The upshot: the Royals are going to play hard and you should come out to play at the ballpark, etc.
If normal form holds, you have approximately 72 days until the Royals season is more or less kaput, so that should be plenty of time for you to come up with little jokes and things incorporating the slogan.
But don’t use “Come to play… because, really, we need all the help we can get? Do you have a glove? If not, we can get you one.” Because I already thought of it.
Christian Yelich simply can’t be stopped. The Brewers outfielder (and defending NL MVP) entered Saturday’s game with a league-leading 11 home runs after swatting two against the Dodgers on Friday night, then clubbed another two homers in the first six innings of Saturday’s game.
The first came on a 2-1 pitch from the Dodgers’ Hyun-Jin Ryu, who lobbed a changeup toward the bottom of the strike zone before it was lifted up and out to center field for a solo home run in the third inning.
While Chase Anderson and Alex Claudio held down the fort against the Dodgers’ lineup, Yelich prepared for his second blast in the sixth inning — this one a 421-foot double-decker on a first-pitch curveball from Ryu.
Yelich’s 13 home runs not only gave him a stronger grip on the league’s leaderboard, but helped him tie yet another franchise record, too. Per MLB.com’s Adam McCalvy, he’s tied with Prince Fielder for the most home runs hit by a Brewers player in a single month, and sits just one home run shy of tying Álex Rodríguez’s 2007 record for most home runs hit within any club’s first 22 games of the season.
It may be far too early to predict which players will finish first in the MVP races this fall, but there’s no denying Yelich has already set himself apart from the competition. Through Saturday’s performance, he’s batting .361/.459/.880 with a 1.329 OPS and MLB-best 31 RBI across 98 PA so far.