Professional athletes are hiring their own beat writers

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Newspapers are dying and professional sports leagues are taking it upon themselves to break news rather than talking to the pesky press.  In light of that, what’s to become of Johnny Sportswriter? Why, covering individual athletes! From a recent story in the Wall Street Journal about the Brooklyn Nets Deron Williams:

By all appearances, Deron Williams has enjoyed the trappings of life as an NBA superstar … For most human beings, this would be enough. Not Williams, whose wide-ranging list of accomplishments and assets includes something extraordinary, unique even among pro athletes: He employs his own team of beat writers. Their mission? Spread the gospel of D-Will on his website, DeronWilliams.com.

Seriously: Williams employs his own beat writer to provide daily news updates on his website. Granted, its run by Williams and his agents/managers, so it’s not like this is “news” as we know it, but it is different than, say, an athlete updating social media sites or a publicist offering press releases. These are bylined stories that read like newspaper reports.

We live in a world where the message is being increasingly sculpted, crafted and controlled, even when the news goes out through independent media. In light of that, it’s not necessarily shocking that such a thing is happening, even if it is somewhat depressing.  I would not be at all surprised if we see several other athletes following suit soon and, eventually, this becoming the new normal.

 

 

Video: J.D. Martinez hits league-tying 23rd home run

Seattle Mariners v Boston Red Sox
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The Red Sox and Mariners left nothing on the table Friday night, going head-to-head in a series opener that eventually ended 14-10 in the Sox’ favor. Led by Steven Wright and Wade LeBlanc — neither of whom made it past the fifth inning — the teams combined for 34 hits and four home runs, including two moonshots from Seattle’s Nelson Cruz and a five-run rally that gave Boston the edge in the seventh.

In the sixth inning, however, the Red Sox were still scrambling to make up a four-run deficit. Left fielder J.D. Martinez cut it in half with one swing, pouncing on an 89.5-mph fastball from Seattle right-hander Nick Vincent and posting it to dead center field for a two-run shot.

The 427-foot blast was Martinez’s 23rd of the season, tying Mike Trout for the most home runs in the league this year. While he still has a ways to go before eclipsing the career-best 45-HR mark he set in 2017, he’s off to a strong start this season: Entering Friday’s game, the 30-year-old slugger was batting .315/.386/.623 with a 1.009 OPS and AL-leading 55 RBI in 308 PA. He finished Friday’s game 4-for-5 with five RBI, just one triple shy of hitting for the cycle.

Heading into the All-Star Break, both Martinez and Trout still have some competition for the home run title. Jose Ramirez is sitting at 22 homers, while Nelson Cruz and Khris Davis are tied at 20 apiece.