Apparently people want to smell like the New York Yankees

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Macy’s started selling Yankees Cologne a few months ago. And it’s a big hit:

Industry sources said Cloudbreak will sell $12 million to $14 million of the Yankees cologne — $62 for a 3.4-ounce bottle — and the similarly priced “Yankees For Her” perfume by year’s end. Cloudbreak Group CEO Tom Butkiewicz would not confirm dollar figures, but said sales were on track to exceed initial projections by an astounding 40 percent.

I haven’t smelled the stuff, but for some reason I just assume it smells like my freshman year roommates. Those guys would roll out of bed, pick up a shirt off the dorm room floor and just douse the hell out of it in Claiborne for Men. So some combination of body odor, musty, dusty dorm floor and Claiborne. Has to be that.

The success of this stuff has MLB wanting to license scents for other teams too. Quick: anyone have any ideas what an Atlanta Braves cologne would smell like? How about the Mets? Philly?  The mind, and the nose, reels …

Cardinals place Carlos Martinez on 10-day disabled list with oblique strain

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The Cardinals have placed right-hander Carlos Martinez on the 10-day disabled list with a right oblique strain, per a team announcement on Saturday. The move is retroactive to July 20. No definite timetable has been set for his return to the rotation yet, but interim manager Mike Shildt told reporters he feels confident that Martinez will only need to skip one start before taking the mound again.

Martinez, 26, sustained the injury while trying to snare a line drive during Thursday’s 9-6 loss to the Cubs. It hasn’t exactly been smooth sailing for the righty this season, as he lost nearly four weeks to a right lat strain and pitched to a 5.32 ERA after returning to the Cardinals’ roster in early June. Overall, however, his numbers look a little stronger: He’s 6-6 in 17 starts with a 3.39 ERA, 4.5 BB/9 and 8.4 SO/9 through 95 2/3 innings.

In a corresponding move, right-handed reliever John Brebbia has been recalled from Triple-A Memphis. The 28-year-old Brebbia has already enjoyed three short-lived stints in the majors this season; he currently holds a cumulative 4.13 ERA, 2.2 BB/9, 9.9 SO/9 and two saves in 32 2/3 innings with the club.