The other day I was minding my own business when Sam Miller of the Orange County Register and Baseball Prospectus Im’d me and asked me if I knew Juan Gonzalez’s nickname. I said “sure, Juan Gone.” He said “know any others?” I said “no, should I?” He said “thanks.” I probably should have known Sam was up to something.
That something is a pretty brilliant takedown of the ridiculous brochure that is making the rounds pumping up Gonzalez’s Hall of Fame candidacy. A brochure which repeatedly refers to him as “Igor” as if anyone ever called him that ever. I mean, sure, someone did someplace, but it never stuck among baseball fans. If that’s all it takes to claim a nickname I would have sent out brochures calling myself “Flapjack” or “Hi-top” or “T-bone” years ago.
Anyway, brilliant piece by Sam which should remind PR professionals that sometimes (read: every time) less is more. And nothing is often preferable.
Major League Baseball just announced that it has approved a roster substitution for the Milwaukee Brewers due to the ankle injury sustained by Gio Gonzalez: right-handed pitcher Zach Davies will take his place. In accordance with league rules, Gonzalez will be ineligible to return if the Brewers make it to the World Series.
That rule is designed to prevent roster gamesmanship such as having a pitcher fake an injury after he’s done being used in an effort to give a team a fresh arm in a short series. A second layer on that is an independent consult with the league, which may approve or disapprove the request based on the specific facts and circumstances of the case. In this case, Dr. Gary Green, MLB’s Medical Director, confirmed Gonzalez’s injury after communicating with the Brewers’ evaluating physician. Not that anyone can really suggest that Gonzalez was faking. The dude’s ankle went sideways.
That being said, this is a benefit to the Brewers at least for the short term. Davies did not have a fantastic season, going 2-7 with a 4.77 ERA in 13 starts and failing to make the Brewers’ initial postseason roster, but he is fresh — he hasn’t pitched since September 28 — which could prove very useful for Craig Counsell and the Brewers after last night’s 13-inning game.