Game 7 of World Series was most watched baseball game since 2004

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Jon Weisman of Variety and the excellent Dodger Thoughts brings word that Game 7 of the World Series between the Rangers and Cardinals drew 23.2 million viewers last night according to preliminary Nielsen estimates, making it the most watched baseball game in seven years.

Weisman notes that the audience could go up by more than a million when a more precise reading is released later this afternoon, but it will almost certainly fall short of Game 4 of the 2004 World Series, which drew 28.8 million viewers when the Red Sox swept the Cardinals to win their first World Championship since 1918.

Game 6 on Thursday night had more than 21 million viewers, so we’re not talking about a tremendous jump here, but while FOX may have garnered bigger ratings if Wednesday’s rainout didn’t ultimately push Game 7 to a Friday, they have to be thrilled this series built buzz throughout and went the distance.