Did you know that the Chinese word for “crisis” is the same as that for “opportunity.” Ha! Just kidding! That’s not true at all! But it makes people feel better, so why not let ’em go with it? And besides, it’s not like there isn’t some truth to it. When bad things happen it gives you an opportunity — hell, sometimes an engraved invitation — to reflect and see if things could be done a better way.
Or at least a more lucrative way. CNBC’s Darren Rovell is good at thinking along those lines and thinks out loud today about how Tony La Russa’s ill bullpen phone communication could be spun into an opportunity for Major League Baseball and some lucky sponsor:
Major League Baseball has 16 official sponsors, and surprise, surprise, not one of them has anything to do with phones … Imagine LaRussa picking up a smart phone with a huge logo on it or going into a booth built in each dugout with the company’s logo on it to text on it. As part of the deal, that company would get a media buy included that would assure that the TV networks would show the managers making the call.
Always look on the green side of life, I suppose. But I do wonder: what happens if last night’s event took place — a bullpen coach misunderstands the manager’s instructions — but this time there’s a giant “Verizon” or “Sprint” logo on the side? Isn’t that, you know, bad marketing? I don’t think phone companies run negative ads against each other anymore, but if they did, a dropped call or garbled communication would basically write one itself.
I floated the idea on Twitter earlier and people told me that no one blinks when the headsets — sponsor-supplied equipment! — go down during NFL games, so maybe I’m just being paranoid. Or maybe I’m just looking for any excuse to avoid having commercialism and corporate sponsorship intrude any further into the game than it already has.
The Giants are finalizing a minor league deal for free agent outfielder Cameron Maybin, according to Andrew Baggarly and Ken Rosenthal of The Athletic. The team has not confirmed the signing, but it’s in keeping with their stated goal of adding more veteran presence and outfield options to their roster in advance of the 2019 season.
Maybin, 31, appeared in back-to-back gigs with the Marlins and Mariners in 2018. He slashed an underwhelming .249/.326/.336 with four home runs, 10 stolen bases (in 15 chances), a .662 OPS, and 0.5 fWAR through 384 plate appearances for the two clubs, a clear improvement over his totals in 2017 but still shy of the career numbers he posted with the Padres all the way back in 2011. It’s not only his offense that has tanked, but his speed and defense in center field, all of which he’ll try to improve as he jockeys for a roster spot in camp this month.
The Giants’ outfield has been largely depleted of any kind of consistent talent lately, especially taking into account the recent departures of Hunter Pence, Gregor Blanco, and Gorkys Hernández. Even with the acquisition of, say, All-Star right fielder Bryce Harper, there’s nothing standing in the way of Maybin and fellow veteran signee Gerardo Parra grabbing hold of full- or part-time roles this year, though they’ll need to outperform candidates like Chris Shaw, Steven Duggar, Drew Ferguson, Mac Williamson, Austin Slater, Craig Gentry, Mike Gerber, and others first.
In a previous report on Friday, Baggarly revealed that a “handshake understanding” had been established with several veteran players already this offseason, all but guaranteeing them regular starting opportunities over the course of the season. How those agreements will be affected by spring training performances remains to be seen, but at least for now, the Giants appear prepared to give their newest players a long leash as they try to get back on top in the NL West.