I thought the idea behind those Taco Bell ads with Mariano Rivera from last postseason was pretty clever. The execution was a bit off — seemed rather local-used-car-ad-quality and Joe Girardi and Rivera are not, alas, a great actors — but the ad was fun, at least before they decided to run it every half inning.
Taco Bell is doing it again this year, but this time they’re going with someone with a few more theatrical bonafides: Brian Wilson. The description of the ads, sent to me by the ad agency because they want free advertising:
Titled “Closer 2.0, it’s a follow-up to last year’s commercial with the Yankees’ Mariano Rivera and Joe Girardi, where Girardi has to call in Rivera to finish a customer’s XXL Chalupa as it’s too big. Well: an exact follow-up to last year is the director’s idea for this current spot. With hair-and-makeup stylists including a woman with a Roman Bacchus-style beard groomer, Wilson’s sense of grandeur leads to other ideas of how the commercial should go, zany ideas that – like the size of the XXL Chalupa – play off of his extra-large personality.
They probably could have just said “Wilson is a big ‘Archer’ fan,” because that’s clearly what he’s going for when he claims to be “Black Ops!” You can watch two versions of the Wilson ads here plus — if you really, really like Wilson — a making of video here.
Personally, I’ll be at Chipotle. Don’t complain, ad agency. I gave you some exposure for free. If you want me to not say that Chipotle is way better than anything you can get at Taco Bell, you’re gonna have to pay us. This is America and that’s how it works.
The Pirates beat the Cubs pretty easily last night. There was far more fight in the folks from Chicago out in the bleachers.
A brawl erupted among a group of fans. It was fairly messy as far as fights go. Lots of shoving and yelling and some punches thrown but no one really distinguished themselves or covered themselves with honor or glory. Well, two people did, for wildly different reasons. The fight was recorded by Danny Rockett, who hosts a podcast for the BleedCubbieBlue website. There are two videos below showing most of the relevant action.
I will give some honor and glory points to the middle aged guy in the blue jacket in the first video who kept repeating, over and over again, “there’s no fighting in the bleachers!” He was dead wrong about that, obviously, as there was actually a considerable amount of fighting, but I respect his aspirational mantra:
There was also a guy who distinguished himself but for extremely dubious reasons. I’m talking about the guy here in this second video who hurled racist epithets at one of his adversaries. That was special, but nowhere near as special at his reaction when he realized that someone was filming him.
Listen for him saying “DON’T RECORD ME!” and, just after that, “if my unit sees that I’m dead!” Which I presume means a military unit, but I’m not sure:
It’s amazing what people will say when they don’t think anyone is documenting it. And how freaked out they get once they realize that, yeah, someone was. I’m sure if this guy hits the news once he’s identified he’ll talk about how “that’s not who he is” or something like that. Don’t listen to him if he says that. Because, as is quite clear here, that’s exactly who he is. That’s exactly who most people are who get caught saying stuff like this.