Fox sports honcho: baseball is a regional game

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Every time someone talks smack about baseball by bringing up the relatively low ratings for national games of the week, the All-Star Game or the playoffs, I go off on some rant about how that person is ignorant of how baseball works on television.  About how baseball is a local game and how you can’t simply look at the ratings for one game and make anything approaching an informed judgment on the health of it as a televised entity.

When I say that, the response is usually “get used to baseball being a second-tier sport!”  Bah.  And do you know why I say “bah?”  Because I’m not the only one ranting like that.  Recently the Hollywood Reporter interviewed David Hill, the head of Fox Sports, and he said pretty much the same thing I say:

THR: Fox pays $416 million a year for rights to Major League Baseball, including weekly regular-season games, the All-Star Game and the World Series. Baseball ratings are down; what’s the reason?

Hill: There’s been the rise of the regionalization of the sport, and the decision to play interleague games each year has taken away the luster of the All-Star Game. And if you look at the truly national teams, you quickly start to run out after the Phillies, the Red Sox, the Yankees and, to a certain extent, the Rangers, and you pray the Cubs will show some life. So the ratings are dependent on who we get into the pennant race. Are baseball ratings the same as they were 15 years ago? No. But [the World Series] is still a huge event and is going to dominate the night it’s on. So in terms of importance to the network, for prestige and relevance, it’s important and will remain that way.

The next question was whether Fox loses money on baseball. Hill’s answer: nope.  They have up years and down years, but the suggestion that baseball is some tremendous loss-leader Fox uses to promote whatever half-baked show it’s launching in November is simply not true.

Know what I’d like to see?  Overall baseball ratings for all teams on a given non-national night.  Specifically, how many people across the country on any random Tuesday, Thursday, Friday or Saturday night are tuned in to baseball, no matter what network it’s on or what teams playing.  No, I still don’t think that matches a football Sunday, but I bet if we saw those numbers people would say something very different about the popularity and health of the game.

Not that such numbers would help any one network seeking a national broadcasting contract as things are currently constructed.  But if a network got baseball rights and figured out a way to leverage the increasingly regional nature of baseball fandom via new or radical programming packages, they could probably do pretty well whether the Yankees were playing or not.

Marcus Stroman dealing with blister again

Marcus Stroman
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Blue Jays right-hander Marcus Stroman might be headed to the disabled list soon, manager John Gibbons told reporters following Friday’s rain-shortened loss to the Yankees. The righty lasted just four innings on the mound before calling it a night, and gave up five runs, six hits and two walks in a performance that Gibbons claimed was at least partially affected by recurring blister issues on his right middle finger. Now, it looks like he might be removed from the rotation for some much-needed rest and rehabilitation; if so, it’ll be his second such stint this year.

Stroman, 27, has struggled to return the kind of winning record and sub-4.00 ERA that characterized his previous seasons with the club, mostly due to the combined seven weeks he missed with blisters on his throwing hand and chronic fatigue in his right shoulder. In a recent start against the Rays, things got even more gruesome when his blister appeared to start bleeding in the middle of his outing and MLB.com’s Gregor Chisholm notes that the wound has constantly interfered with the right-hander’s pitch selection and delivery. When healthy, Stroman has managed a 4-8 record through 18 starts in 2018 with a career-worst 5.27 ERA, 3.2 BB/9 and 6.8 SO/9 in 100 2/3 innings. This will be the first year since 2015 in which he has not logged at least 200 innings in a single season.

While Stroman may not need an extended stay on the DL before he returns to the mound, it’s not clear what kind of timetable the Blue Jays expect for his recovery. He’s been the second-most valuable starter (behind the now-traded J.A. Happ) in a rotation that currently ranks 17th in the majors with a combined 4.90 ERA and 6.8 fWAR.