"Derek Jeter lived here" may not actually help sell apartment

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There’s an interesting article by James Barron in the New York Times about whether or not an apartment is more likely to sell for $20 million because it was owned and lived in by Derek Jeter.
Barron also talked to Tucker Anderson, who owns the apartment Joe DiMaggio lived in during his 56-game hitting streak in 1941. Back when he was first looking at the place 15 years ago Anderson only learned that DiMaggio lived there by chance, because the previous owner didn’t even think it warranted mentioning.
Fast forward 15 years and now Jeter has put his 5,500-square foot place at Trump World Tower on the market for $20 million. Barron speculates that Jeter having lived there won’t help it sell, because places owned by fellow New York stars Mark Messier and Keith Hernandez remained on the market for a long time and ultimately were sold for significantly below the initial asking price.
I plan to one day market my place in Minnesota as “owned by a guy who once worked with Craig Calcaterra,” so the New York Times article is of great interest to me.

Brian Cashman signs 4-year contract to remain Yankees GM

Lucas Peltier-USA TODAY Sports
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SAN DIEGO — Brian Cashman has signed a four-year contract to remain the New York Yankees Senior Vice President and General Manager. The announcement was made during the first day of baseball’s Winter Meetings.

Cashman, New York’s GM since 1998, had been working on a handshake agreement since early November, when his five-year contract expired.

The Yankees were swept by four games in the AL Championship Series and haven’t reached the World Series since winning in 2009. It is the franchise’s longest title drought since an 18-year gap between 1978-96.

Cashman’s main goal during the offseason is trying to re-sign AL MVP Aaron Judge.

Judge hit an American League-record 62 homers this season with a .311 batting average and 131 RBIs. He turned down the Yankees’ offer on the eve of opening day of a seven-year contract that would have paid $213.5 million from 2023-29.

While Judge remains on the market, Cashman was able to re-sign Anthony Rizzo on Nov. 15 to a two-year contract worth $40 million after turning down a $16 million player option.

Cashman has been the Yankees general manager since 1998. He has been with the organization since 1986, when he was a 19-year old intern in the scouting department. In his 25 seasons as GM, the Yankees have reached the postseason 21 times, including four World Series championships and six American League titles.