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Baseball is Dying Alert: World Cup Ratings Edition

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Geographic areas are measured in Units of Rhode Islands. Sports TV ratings are measured in Units of World Series.

Note: in these comparisons, both Rhode Island and the World Series are used because they are putatively “big” things — a whole state and the crowning jewel of the National Pastime — but they are really intended to end up looking small compared to what is being measured. That’s the joke!

The latest example of this comes from people talking about the ratings of Sunday’s USA-Portugal World Cup match. A lot of people watched. How many?

While not near the totals scored by the NFL, even for many regular-season games, the U.S. audience for the World Cup game on Sunday easily eclipsed the NBA Finals this year, which averaged 15.5 million viewers, as well as the 2013 World Series, which averaged 14.9 million viewers. The NHL playoffs are not even remotely as popular as the World Cup, having averaged only 5 million viewers this season.

Go do a search for “World Cup World Series” or something like it on Twitter and see how many people are just giddy about that.

And, to the extent they are excited about soccer, they should be giddy. Those are great ratings. They’re likely significantly inflated over what typical league play soccer, be it MLS or Premier or whatever, can obtain due to the World Cup being a one-game, every four years event, but they’re still great. Soccer truly has arrived in the United States and it’s cool to see that happening. Let a hundred flowers blossom, and all.

To the extent they are citing this as a means of slamming baseball, however, they really do need to chill out, of course. This is nothing new if you’re a regular HBT reader, but we’re back in apples-oranges territory again when ratings like these are discussed. Let’s cover the bases quickly:

  • The majority of people in this country who call themselves soccer fans are USA fans and their team was in the game in question.
  • Baseball fans divide their loyalties among 30 teams and thus 93% of baseball fans’ teams are not in the World Series each year.
  • The USA-Portugal game was one game — an event — at an ideal time on a Sunday evening with no other major sporting event competing with it.
  • The World Series is seven games, played in the middle of football season and often going head-to-head with college and pro games.
  • For both sports and entertainment, our TV watching habits are not geared toward series and long-builds anymore. They’re geared toward big events which serve as shared experiences across multiple platforms at a single time. Think the Super Bowl. Think the Olympics. Think episodes of whatever Sunday night prestige TV show all the cool kids are raving about at a given time.

So great on soccer. I in no way wish to rain on its parade here, because it really is cool that we, as a nation, are increasingly stopping to watch this stuff. It makes me feel like we’re more in tune with the world in some weird way and in an increasingly fragmented time, any shared experience is uplifting, even if it ends with our hearts being ripped out in stoppage time.

But pooh on anyone who uses this as a means of making baseball look insignificant this way. And for that matter, pooh on all of those people who do it to Rhode Island all the time. Rhode Island is a totally fine state and it deserves better treatment than you’re giving it, buddy.

Video: Aledmys Diaz hits a grand slam in remembrance of Jose Fernandez

ST. LOUIS, MO - JULY 21: Aledmys Diaz #36 of the St. Louis Cardinals hits an RBI single against San Diego Padres in the sixth inning at Busch Stadium on July 21, 2016 in St. Louis, Missouri.  (Photo by Dilip Vishwanat/Getty Images)
Dilip Vishwanat/Getty Images
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Cardinals shortstop Aledmys Diaz was childhood friends with Marlins pitcher Jose Fernandez, so it was expected when Diaz took time away from the team on Monday to visit Fernandez’s family in Miami. They grew up on the same street in Cuba and played for the same youth baseball team and both would ultimately wind up playing Major League Baseball in the United States.

In the bottom of the fourth inning of Tuesday night’s game against the Reds, Diaz hit a 2-1 Robert Stephenson fastball out to left-center field for a no-doubt grand slam. Teammate Yadier Molina gave Diaz a tight hug as he crossed home plate.

Before Tuesday’s game, Diaz said that the best way to honor Fernandez was to play with his passion, as MLB.com’s Jenifer Langosch reports. Diaz said, “I only play for [Fernandez’s] family right now.”

Here’s the video.

AL East still mathematically undecided as Red Sox lose, Blue Jays win

NEW YORK, NY - SEPTEMBER 27:  David Price #24 of the Boston Red Sox pitches in the first inning against the New York Yankees at Yankee Stadium on September 27, 2016 in the Bronx borough of New York City.  (Photo by Jim McIsaac/Getty Images)
Jim McIsaac/Getty Images
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The Red Sox would have clinched the AL East if one of two things happened on Tuesday night: the Red Sox themselves beat the Yankees, or the Orioles defeated the Blue Jays. Neither happened.

The Jays soundly took down the Orioles 5-1 behind six strong innings from Aaron Sanchez. Josh Donaldson went 2-for-2 with a two-run home run and a pair of walks and leadoff batter Ezequiel Carrera went 2-for-3 with a solo homer, an RBI single, a walk, and three runs scored.

Meanwhile, at Yankee Stadium, the Yankees outlasted the Red Sox for a 6-4 win, responding to both two-run innings the Sox had in the sixth and seventh with a run in the sixth and two in the seventh. Gary Sanchez hit his 20th homer of the season. Didi Gregorius and Tyler Austin also contributed dingers. Starter Luis Cessa pitched well, limiting the Sox to two runs over six innings on five hits and a walk with two strikeouts. Red Sox starter David Price struggled, yielding six runs in 6 1/3 innings. Yankees reliever Tyler Clippard got into trouble in the ninth inning but was able to wiggle out of trouble to finish out the game.

Once again, the Red Sox will be able to clinch the AL East on Wednesday with a win over the Yankees or a Blue Jays loss to the Orioles.