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Dodgers P.R. Director: we want to give news out to MLB.com because they’ll spin it the way we want

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This is likely to anger a lot of folks. Dodgers Public Relations Director Joe Jareck is down in Sydney and had this to say about how teams release news:

Jareck said this about how the team prefers to get its news out: best to publish on its own website, Dodgers.com, because then “we can spin it any way we want. You can tell the (in-house) writer, ‘Here do this’ and they’ll do it”

He has since backtracked and claimed he was talking about minor news and P.R. initiatives, but it wasn’t too strong a backtrack. He admitted he was talking about spinning trades and things too.

Can the MLB.com people be spun? Well, sometimes. As Deadspin’s handling of this notes, MLB.com reporters do work for the league, and they’re likely under the same sorts of pressures anyone is when it comes to reporting on their own company. If you want to hear about the day-to-day, the on-the-field product and feature stories about players, MLB.com is going to be good for you (assuming your team’s MLB.com person is a good one). You don’t go for them if you’re looking for some hearty “this owner is a cheapskate” rhetoric, a takedown of a player or a dismantling of the recent stadium deal.

But this is not some unique feature of MLB.com reporters. Whether it’s an access issue or business dealings or sponsorships or any number of other things, newspapers and television outlets are often just as compromised in reporting on baseball teams. They’re just compromised in other ways than MLB.com. I won’t name names here, but there are some papers where coverage of the local nine puts Pravda to shame, and you know it’s about keeping the reporter in the team’s good graces. There are newspaper editorial boards and networks who, when it comes to large team issues like ownership and stadiums and broadcasting and things, will always be in the team’s camp. And while I’m throwing stones here, allow me to throw one at myself and admit that if there was a big scandal involving NBC or one of its personalities, even if it touched on baseball, you’d not likely get the hottest, sharpest take from me, even if I did try to find a way to deliver the basic facts. That’s business. It applies to baseball writers and commentators no matter who employs them.

As for MLB.com: I have read all of its reporters and writers and have met a great many of them, and I can say that there is a pretty large disparity between the best of the MLB.com-employed reporters and the not-so-good ones. If you’re a not so good one, you’re probably likely to be a bit lazy and just regurgitate press releases and if you do that long enough you’re going to look like a house organ. In many cases, however, — maybe most cases; it just varies by city and team — the MLB.com reporter is just as good if not better than their newspaper counterparts. If I want Tigers skinny, I prefer Jason Beck. Indians: Jordan Bastian. Todd Zolecki with the Phillies is fantastic. Mark Sheldon and the Reds. For commentary Matt Leach and Richard Justice are excellent. This is not an exhaustive list, but just some of them who spring to mind.

All in all, yes, there is probably some truth there. I don’t think it applies as strongly as he thinks it does to Dodgers.com reporter Ken Gurnick who seems to be pretty straightforward when it comes to his reporting, but generally speaking, yes, teams probably do feel safer talking to MLB.com folks because they feel — erroneously or otherwise — that they have some recourse if they don’t like how the story plays. I don’t think that means they’re unreliable or malleable like Jareck says here — my observation is that the MLB.com people do their job pretty damn well and on generally the same footing as their newspaper counterparts — but no, the team isn’t going to be ripped a new one by the MLB.com guy.

I find Jareck’s second comment more interesting:

. . . “I’m of the belief we should give everything to Dodgers.com — there are more eyeballs there. Gone are the days when The Los Angeles Times ruled the city.” He continued, “Very few [media] have that kind of influence anymore. So I’m of the view of giving it to our own website which is double or triple what the readership of the Los Angeles Times is in print and online.”

I like this because (a) he has something of a point here, even if he overstates it; and (b) it’s right in line with something I’ve been saying about news coverage for a long time. Specifically, that “commodity news” — the basic facts of injuries, lineups, trades or anything that the team knows first — is becoming less important for media companies. Teams (and governments and businesses) are increasingly in-housing this stuff and, as such, those who aren’t in-house should focus on non-commodity news and reporting. Don’t tell us what the news nugget is, tell us what it means, why it’s significant or why it’s misleading. Don’t tell us what the player said after the game, tell us what makes the player tick and what he says when he’s not in some guarded environment like a press conference. Let the P.R. savvy teams control what they can control and stake your voice and reputation on the things they cannot.

I hate that Jareck said this the way he did, because it’s likely to lead to a lot of people to become skeptical or disparging with respect to some excellent MLB.com reporters and most of them don’t deserve that. No small amount of this will come from people who work for newspapers who have always, to some degree or another, resented the MLB.com people, have barred them from their professional organizations and who grouse behind MLB.com reporters’ backs about them and their enterprise (yes, I’ve heard this).

But he did say it. And that little downside notwithstanding, there are some pretty important takeaways here about how the media operates in the 21st century and, to some extent, how maybe it should operate.

A Twins player confronted a Twins announcer about what he said on a broadcast

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We seem to get a story like this from a struggling team every couple of years. This year it’s the Twins and the story is about words said by one of the Twins players to Fox Sports North broadcaster Dick Bremer. From Mike McFeely of WDAY radio, who spoke to Bremer recently:

Surprisingly, Bremer said one player has confronted him this season about being too critical of the team. Bremer wouldn’t name the player.

“I make it a practice to go in the clubhouse every day and go down on the field, so if a player has a complaint about something I’ve said on television they have that opportunity,” Bremer said. “I was confronted in the clubhouse in the last homestand. I didn’t say what I wanted to say, which was, ‘Well, play better and the commentary will be more positive.’ You can’t mask the fact this team is a quarter of the way through the season with 10 wins.”

The whole article is interesting because it gives several examples of Bremer and his colleague, Bert Blyleven, being critical. Depending on which instance — and there were likely many not mentioned here — blowback from players may have more or less justification.

On the one hand, simply saying a player executed a given play poorly or saying that the team was performing poorly is a simple fact. On the other, an example was given in which Blyleven questioned why Phil Hughes was taken out of a game. It was only later revealed that he was experiencing shoulder soreness, but it was suggested that Blyelven was questioning his toughness at the moment. I agree with Bremer that if the players don’t want to be criticized they should play better. But it crosses a line in my mind when poor play is used to imply poor or weak character, especially when not all facts are known. Not all situations are the same.

Overall, though, despite the complaint of this anonymous Twins player, I think local broadcasts are too deferential to the home team far too often. The broadcasters have seen more baseball than almost every viewer and in many cases played it. I don’t think it’s out of line for them to offer objective, informed criticism of bad play even if that’s out of fashion in today’s world. That they seem very clearly pressured by the clubs with whom their employers are partnered to do otherwise is a shame and does a disservice to viewers.

And heck. It’s boring too.

Ryan Vogelsong placed on the DL with facial fractures

PITTSBURGH, PA - MAY 23: Ryan Vogelsong #14 of the Pittsburgh Pirates is carted off the field after being hit in the head by a pitch thrown by Jordan Lyles #24 of the Colorado Rockies in the second inning during the game at PNC Park on May 23, 2016 in Pittsburgh, Pennsylvania. (Photo by Justin Berl/Getty Images)
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The Pirates have announced that starter Ryan Vogelsong has been placed on the 15-day disabled list due to facial fractures.

Vogelsong suffered the fractures yesterday afternoon when he was batting and was hit by a pitch by Colorado Rockies starter Jordan Lyles. Vogelsong, was taken off the field on a cart and admitted to a local hospital. A.J. Schugel has been recalled from Triple-A to take Vogelsong’s place on the roster.

The Padres National Anthem debacle explained

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Outsports has what should be the final word about Saturday’s National Anthem debacle at Petco Park before the Dodgers-Padres game.

The upshot: it was not, not surprisingly, a homophobic conspiracy. Rather It was a series of unfortunate occurrences and dumb mistakes, once again validating the old saying about how one need not look to evil motives when mere stupidity can explain things. This is one of those times. Go read the post for the entire explanation. The short version of that is that, like a lot of anthem singers, the San Diego Gay Men’s Chorus was to sing along with a backing tape of themselves performing the anthem. The DJ in charge of it played the wrong date’s backing tape. He played the one from the female singer the night before.

In addition, Outsports spoke with that DJ — DJ Artform — who is embarrassed by his mistake and by not doing anything to correct it in the moment. DJ Artform was a contractor and his relationship with the Padres was terminated.

So that seems to be that. Until the next thing anyway. There is always a next thing.

Cubs release Shane Victorino

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File this under “not terribly surprising,” but Shane Victorino was released from his minor league contract with the Cubs yesterday after batting .233/.324/.367 through nine games with Triple-A Iowa. Victorino says he does not plan on retiring, however, and that he plans to try to latch on someplace else.

It’ll be a supreme long shot. Victorino, 35, Victorino suffered a calf injury during spring training and missed all of spring training. Last year he played in only 71 games between the Red Sox and Angels, and 30 in 2014 with the Red Sox. He was last healthy and effective in 2013. In a league where older players don’t do as well as they used to, it seems unlikely that he’ll be able to find a gig.

If this is the end of the road for the Flyin’ Hawaiian, he’ll finish with a career batting line of .2750/.340/.425 with 108 homers, 489 RBI, 231 stolen bases and four Gold Glove Awards in 12 seasons. He also has two World Series rings, from the 2008 Phillies and the 2013 Red Sox. He was a two-time All-Star.

Maybe not the way he wanted to end his career, if this is indeed the end, but Victorino had a fine career while it lasted.