I guess artists are just misunderstood. How else to explain where Ryan Braun falls in the world of popularity of celebrity spokesman? From Darren Rovell’s story about Braun signing with a little-known cleat manufacturer, Braun’s first endorsement deal since his suspension:
As of December, Braun — who lost $3.3 million in salary as a result of the suspension — was known by 25 percent of U.S. consumers, according to the Davie Brown Index (DBI). The DBI data reflects that Braun’s appeal among consumers is in line with Donald Trump and Dennis Rodman, and his endorsement value currently ranks with Roger Clemens and Barry Bonds.
At least Rodman has served as an ambassador to North Korea (I think). What has Braun done? That’s right. I rest my case.
The Pawtucket Red Sox, obviously the Triple-A affiliate of the Red Sox, have come up with an interesting promotion for the weekend of May 5 and 6, when they host the Yankees’ Triple-A team from Scranton/Wilkes-Barre.
This, of course, references last week’s benches-clearing fracas between the Red Sox and Yankees that involved Joe Kelly and Tyler Austin. Kelly slid hard into second base, which upset Brock Holt. The benches emptied as the two jawed at each other, but no punches were thrown. Later in the game, Kelly threw at Austin and the benches emptied again. Punches were thrown this time and both players were given suspensions.
The major league Red Sox visit the Yankees May 8-10. As far as we’re aware, people named Joe or Kelly are allowed to attend.