MTV and Major League Baseball are teaming up

33 Comments

What’s more unexpected: that MTV is doing a show about Major League Baseball or that David Ortiz and Andrew McCutchen are getting creative credits?

MTV Networks and Major League Baseball said Monday they are collaborating on a weekly 30-episode series that melds pop culture and baseball. Ortiz and Pittsburgh Pirates All-Star outfielder Andrew McCutchen are both executive producers of the series, set to begin next spring around the start of the new season.

It’ll air on MTV2 and will be filmed in the Fan Cave in New York. It’ll be a decidedly off-the-field thing, dealing with music, lifestyles and stuff like that. MLB’s Executive VP for Business — Tim Brosnan — describes it as something which can promote the game to MTV’s younger demographic.

Which makes sense. For whatever can be said about baseball’s television ratings and overall popularity, the game’s fan base does tend to skew older. And one of the bigger criticisms of Major League Baseball is that it doesn’t do much to promote its stars or the game itself outside of baseball’s traditional, between-the-lines methods. It’s possible that such outreach could come off as ham-handed if handled the wrong way, but MTV is a pretty solid brand as far as youthful outreach goes.

It’ll be interesting to see how it turns out.

Jonny Venters is still pitching

Daniel Shirey/Getty Images
4 Comments

Lefty reliever Jonny Venters was among a handful of players the Rays signed to minor league contracts, Marc Topkin of the Tampa Bay Times reports.

Venters, 32, hasn’t pitched in the majors since 2012 and has logged just 27 2/3 innings in the minors in the meantime due to a continuous battle with his elbow. According to David O’Brien of the Atlanta Journal-Constitution, Venters has undergone four — four! — Tommy John surgeries.

When he was healthy, Venters was a fearsome late-game option for the Braves. He posted a 1.95 ERA with 93 strikeouts in 83 innings in 2010, and a 1.84 ERA with 96 strikeouts in 88 innings in 2011. His first-half performance in 2011 earned him a spot on the National League All-Star roster.

Venters has spent the last two years in the Rays’ system and he’ll try to make it a third.