old TV

Why baseball ratings are low


Steve Lepore of SBNation has a smart take on why ratings for nationally-televised MLB games are low and continue to trend downward. Unlike every other take you see on this, however, it is not attributed to people hating baseball or baseball not being as cool and awesome as football.

Rather, it’s a story those of you who have been reading HBT for a while know already: it’s a story about fragmentation and localization. Whereas, years ago, baseball fans could only see a relatively low number of local games now they can see all of them if they want to, making a “Game of the Week” less necessary than it once was. At the same time, as fans become more immersed in their own team they become less willing to watch other teams, exacerbating the trend away from nationally televised games. And once their team is eliminated? Pfft, forget it.

It’s also a story about the dynamic of baseball not being terribly well-suited to casual drop-in fans who want to see one big game because, with few exceptions, baseball doesn’t really ever have “one big game.” This, I will admit, is an indirect result of the rise of the NFL. With only 16 games and so many winner-take-all contests, the idea of the event telecast — of structuring your Sunday around one game — is much stronger than it used to be when the NFL was less popular and there were more regional broadcasts.

The real health of baseball on television is a look at aggregate ratings across all regional broadcasts. I’ve not seen these numbers but I would suspect that they show baseball to be a healthy TV sport overall, even if it’s in the dumps, ratings-wise, on the national level.

Can anything be done about the national problems, though? Lepore has one rather radical suggestion which you may hate. Click through and read to find out. But man, if that’s the choice we have, I’ll gladly accept the lower ratings.

Astros stave off AL West elimination, beat the Diamondbacks

Colby Rasmus, Gary Pettis
AP Photo

Facing an elimination number of one, the Astros staved off elimination in the AL West by beating the Diamondbacks on Friday night by a 6-1 margin. The Rangers suffered a heartbreaking loss to the Angels on Saturday afternoon, which temporarily put the Astros’ fate in their own hands.

Colby Rasmus hit a pair of solo homers and Jose Altuve added a solo shot of his own. Starter Collin McHugh tossed seven innings of one-run ball, limiting the Diamondbacks to six hits and a walk with six strikeouts. Reliever Will Harris allowed a solo home run to Paul Goldschmidt in the eighth, but Luke Gregerson closed out the game with a scoreless ninth.

The Astros trail the Rangers by one game in the AL West and lead the Angels by one game for the second AL Wild Card slot. The Rangers can clinch the AL West on Sunday afternoon with a win or an Astros loss. The Astros can clinch the second AL Wild Card on Sunday afternoon with a win or an Angels loss.

The Yankees lost both ends of Saturday’s doubleheader against the Orioles and lead the Astros by only one game for the first AL Wild Card slot.

If the Astros win and the Rangers lose on Sunday, they will play an AL West tiebreaker in Texas. The winner will win the second AL Wild Card if the Yankees win on Sunday, or the first AL Wild Card if the Yankees lose on Sunday.

If the Astros lose and the Angels win on Sunday, the two teams will be tied for the second AL Wild Card. They would play a tiebreaker in Houston, and the winner would play the Yankees in New York in the Wild Card game.

Video: Kelby Tomlinson slides in for an inside-the-park home run

Kelby Tomlinson
AP Photo
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Giants second baseman Kelby Tomlinson looked more like Ladainian Tomlinson the way he was running during Saturday afternoon’s game against the Rockies. In the first inning with one out against starter Chris Rusin, Tomlinson hit a fly ball into the right-center field gap at AT&T Park, a great place to go if you’re in the mood for an inside-the-park home run.

Neither Carlos Gonzalez nor Chris Dickerson could corral the ball before it rolled all the way to the 421-foot marker at the fence. Tomlinson motored around the bases, but Gonzalez made a strong throw into cut-off man D.J. LeMahieu, and LeMahieu made a great throw in to catcher Tom Murphy, but Tomlinson slid in safely just ahead of the tag.

It was an exciting play and the hit proved important as the Giants eked out a 3-2 win against the Rockies.