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Professional athletes are hiring their own beat writers

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Newspapers are dying and professional sports leagues are taking it upon themselves to break news rather than talking to the pesky press.  In light of that, what’s to become of Johnny Sportswriter? Why, covering individual athletes! From a recent story in the Wall Street Journal about the Brooklyn Nets Deron Williams:

By all appearances, Deron Williams has enjoyed the trappings of life as an NBA superstar … For most human beings, this would be enough. Not Williams, whose wide-ranging list of accomplishments and assets includes something extraordinary, unique even among pro athletes: He employs his own team of beat writers. Their mission? Spread the gospel of D-Will on his website, DeronWilliams.com.

Seriously: Williams employs his own beat writer to provide daily news updates on his website. Granted, its run by Williams and his agents/managers, so it’s not like this is “news” as we know it, but it is different than, say, an athlete updating social media sites or a publicist offering press releases. These are bylined stories that read like newspaper reports.

We live in a world where the message is being increasingly sculpted, crafted and controlled, even when the news goes out through independent media. In light of that, it’s not necessarily shocking that such a thing is happening, even if it is somewhat depressing.  I would not be at all surprised if we see several other athletes following suit soon and, eventually, this becoming the new normal.

 

 

No structural damage found in Andrew Benintendi’s knee

ST. PETERSBURG, FL - AUGUST 24:  Shortstop Matt Duffy #5 of the Tampa Bay Rays tags out Andrew Benintendi #40 of the Boston Red Sox after Dustin Pedroia grounded into the double play  during the seventh inning of a game on August 24, 2016 at Tropicana Field in St. Petersburg, Florida. (Photo by Brian Blanco/Getty Images)
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Good news in Boston: An MRI on Red Sox outfielder Andrew Benintendi‘s left knee revealed no structural damage.

Benintendi slipped while trying to avoid a tag at second base, injuring his leg, but it appears he’s avoided a serious injury. A timetable for his return isn’t known at this point, but the Red Sox expect to get him back before the end of the season.

Benintendi is hitting .324/.365/.485 with a homer and ten RBI in 21 games.

Carlos Ruiz leaves a goodbye note for the Phillies

CLEARWATER, FL - FEBRUARY 26:  Carlos Ruiz #51 of the Philadelphia Phillies poses for a portrait on February 26, 2016 at Bright House Field in Clearwater, Florida.  (Photo by Elsa/Getty Images)
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And then there was one. One player from the 2008 World Series champs, that is. Ryan Howard likely isn’t going anywhere so he’ll be the last one to turn the lights off, but today Carlo Ruiz bid adieu to the Phillies following his trade to Los Angeles.

Lost in all of the emotions the Dodgers are reported to be feeling about A.J. Ellis leaving is the fact that Ruiz was one of the most beloved Phillies players ever, by both his teammates and their fans. Yesterday Roy Halladay penned a heartfelt goodbye to Ruiz, suggesting that he was every bit as essential to his and the Phillies’ success as Ellis has been to Clayton Kershaw (and in pure baseball production, obviously, quite more).

Today Chooch left a message for his now former teammates: