White Sox dropping ticket prices for 2013 following research

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Few people picked the White Sox to be competitive this season, let alone fight for the AL Central title with the Tigers deep into September, yet despite dramatically outperforming preseason expectations with 85 wins they failed to top two million in attendance for the first time since 2004.

And now they’re lowering ticket prices for next season. By quite a bit, too.

Mark Gonzales of the Chicago Tribune reports that 54 percent of the seats at U.S. Cellular Field will be cheaper in 2013 and they’ll drop in price by an average of 26 percent, along with a decrease in the cost to park around the ballpark.

Gonzales writes that the White Sox “commissioned a comprehensive research project” to better understand fan sentiment surrounding ticket prices and other factors in the current economic climate.

Jeff Wilpon reminds Mets fans that insuring David Wright “is not cheap”

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It’s can’t be easy being a Mets fan. Your team plays in the biggest city in America and should, theoretically, have big payrolls and always be in contention. They aren’t, however, partially because of horrendous luck and ill-timed injuries, partially because of poor baseball decisions and partially because the team’s ownership got taken down by a Ponzi scheme that, one would think anyway, sophisticated businessmen would recognize as a Ponzi scheme. We’ll leave that go, though.

What Mets fans are left with are (a) occasional windows of contention, such as we saw in 2014-16; (b) times of frustrating austerity on the part of ownership when, one would hope anyway, some money would be spent; (c) an inordinate focus on tabloidy and scandalous nonsense which just always seems to surround the club; and (c) a lot of disappointment.

You can file this latest bit under any of or many of the above categories, but it is uniquely Mets.

Team president Jeff Wilpon spoke to the press this afternoon about team payroll. In talking about payroll, David Wright‘s salary was included despite the fact that he may never play again and despite the fact that insurance is picking up most of the tab. Wilpon’s comment:

I’m guessing every team has a line item, someplace, about the costs of insurance. They’re businesses after all, and all businesses have to deal with that. They do not talk about it as a barrier to spending more money on players to the press, however, as they likely know that fans want to be told a story of hope and baseball-driven decisions heading into a new season and do not want to hear about all of the reasons the club will not spend any money despite sitting in a huge market.

This doesn’t change a thing about what the Mets were going to do or not do, but it does have the added bonus of making Mets fans roll their eyes and ask themselves what they did to deserve these owners. And that, more than almost anything, is the essence of Mets fandom these days.