All-Star Game ratings up, social media activity goes bonkers

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The numbers are out for last night’s All-Star Game and they’re pretty good:

The All-Star Game telecast on Fos drew an 8.1 metered market rating according to data from Nielsen, representing a +3% increase over the 7.9 from last year’s game in Phoenix. Fox won the night in prime time, beating its nearest competitor by 47%.  St. Louis led all markets with a 20.5 rating, followed by host Kansas City which averaged an 18.7 and Detroit which delivered a 16.1.  Among the markets seeing the biggest increase in ratings over last year were Detroit (+50%), Washington (+36%), Los Angeles (+27%) and Dallas (+27%).

Not bad considering it was a crap game, competitively speaking, ending before it really started. And the 50% increase for Detroit must have been a function of that can’t-look-away-from-a-car-crash thing with respect to their boy Justin Verlander.

MLB is also touting all of the social media buzz surrounding the game. Specifically, that initiative they launched this year in which players tweeted from the ballpark after they were removed from the game:

On social media, the All-Star Game generated 807,603 total public Twitter and Facebook comments, a 257% increase over last year’s All-Star Game (226,461), based on data from Bluefin Labs.  In fact, by the end of the first inning last night there were already more social media comments than the entire 2011 All-Star Game generated.  Among 27 different All-Star related topics that trended worldwide on Twitter last night, the hashtag #ASG was used in 245,362 social media comments making it the most trended term for the telecast (30.4% of all comments).

I would guess there is some relationship — the nature of which I have no idea, but I suspect exists anyway — between social media buzz and ratings. Maybe it’s weak. Maybe it’s counterintuitive, but I bet it’s something.

Kris Bryant exits game with sprained right ankle

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The Cubs had a scare on Wednesday night when third baseman Kris Bryant left with an apparent ankle injury. In the bottom of the fifth inning, Nationals catcher Matt Wieters hit a pop up that veered just into foul territory near the third base bag. Bryant caught it but his momentum took him back into fair territory. In doing so, he stepped awkwardly on the third base bag and appeared to twist his ankle. Bryant needed the assistance of manager Joe Maddon and the team trainer to get off the field.

Bryant was diagnosed with a mild ankle sprain, CSN Chicago’s Patrick Mooney reports.

Bryant was 2-for-3 on the night before departing and being replaced by Jeimer Candelario. He’s now hitting .264/.395/.520 with 16 home runs and 32 RBI in 329 plate appearances. Needless to say, the 39-39 Cubs would see their playoff odds hurt immensely if Bryant were to miss a significant amount of time.

Miguel Sano will participate in the 2017 Home Run Derby

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Hector Gomez reports Twins third baseman Miguel Sano will participate in the 2017 Home Run Derby, to be held in two weeks at Marlins Park in Miami. So far, Marlins outfielder Giancarlo Stanton is the only other confirmed participant.

Sano, 24, is having an outstanding season, batting .274/.375/.548 with 18 home runs and 53 RBI in 293 plate appearances. According to MLB’s Statcast, only Yankees outfielder Aaron Judge (96.7 MPH) has a higher average exit velocity than Sano (96.4 MPH).

Brian Dozier was the last member of the Twins to participate in the Home Run Derby. In 2014 at Target Field, Dozier failed to make it into the second round after hitting only two home runs. Justin Morneau is the only Twin to have ever won the Home Run Derby, as he beat Josh Hamilton 5-3 in the finals of the 2008 Derby at Yankee Stadium — although Hamilton out-homered him in total 35 to 22.