Must-click link: long-time Red Sox P.R. flack dishes the dirt

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Doug Bailey was a Boston Globe reporter. Then he was a P.R. man.  His P.R. firm repped Les Otten and Tom Werner, who went on to buy the Red Sox.  From 2001 through 2006 Bailey handled P.R. and communications for the Sox, and in his words, he “got to know these people pretty well over the years, got to see them at their best and their worst.”

And in this month’s Boston Magazine, he tells a bunch of stories about the Henry/Luchhino/Epstein/Francona Red Sox.

Some of the more interesting things: how the Sox gave out bags of infield “dirt” to fans that wasn’t dirt. The actually quite obvious secret as to how the Fenway grass looks so green. Nomar Garciaparra asking if the International Space Station is as big as Fenway Park. And, of course, some juicy inside-the-front-office stuff:

Clearly, factions were forming on Yawkey Way, roughly around one group that felt Lucchino had amassed too much power and was butting into everything, particularly baseball operations, and another that believed Epstein was more lucky than talented and owed his entire baseball existence to Lucchino. The conflict led to some tense moments and intensified the club’s already ingrained obsession with unauthorized leaks to the press.

It’s a long article so pull up a chair.  But it’s nice and juicy too, so you’ll enjoy it.

Dodgers activate Adrian Gonzalez

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The Dodgers have reinstated first baseman Adrian Gonzalez from the 60-day disabled list after his recovery from a herniated disc. To make room for him they have optioned Rob Segedin to Triple-A Oklahoma City.

Gonzalez last played on June 11. Since then the Dodgers have gone an astounding 46-9, with shoe-in rookie of the year candidate Cody Bellinger handling first base duties and posting a .978 OPS. When Gonzalez went down he was hitting .255/.304/.339 and only one homer in 49 games.

It’ll be interesting to see what kind of playing time he gets going forward. The Dodgers, of course, have a comfortable lead in the NL West, so they could afford to allow Gonzalez to play a good bit to see if his bat sharpens up while simultaneously giving Bellinger, who has never played more than 137 games in a season, a bit of a breather. Beyond that, though, the Dodgers ain’t broke, so it’s hard to see why anyone would want to tinker with things.

Rays activate Kevin Kiermaier

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The Tampa Bay Rays have activated outfielder Kevin Kiermaier from the 60-day disabled list.

Kiermaier, who fractured his hip in early June, is batting leadoff and playing center field in tonight’s game against the Mariners. He was just 3-for-24 on his rehab assignment, but those aren’t usually predictive of anything. He was hitting .258/.329/.408 when he went down. Getting his bat — and, more importantly, his glove — back in the lineup will boost the struggling Rays in their quest for a playoff spot.