La Russa Phone

Should phone companies sponsor the bullpen phones?


Did you know that the Chinese word for “crisis” is the same as that for “opportunity.”  Ha! Just kidding! That’s not true at all!  But it makes people feel better, so why not let ’em go with it?  And besides, it’s not like there isn’t some truth to it. When bad things happen it gives you an opportunity — hell, sometimes an engraved invitation — to reflect and see if things could be done a better way.

Or at least a more lucrative way.  CNBC’s Darren Rovell is good at thinking along those lines and thinks out loud today about how Tony La Russa’s ill bullpen phone communication could be spun into an opportunity for Major League Baseball and some lucky sponsor:

Major League Baseball has 16 official sponsors, and surprise, surprise, not one of them has anything to do with phones … Imagine LaRussa picking up a smart phone with a huge logo on it or going into a booth built in each dugout with the company’s logo on it to text on it. As part of the deal, that company would get a media buy included that would assure that the TV networks would show the managers making the call.

Always look on the green side of life, I suppose.  But I do wonder: what happens if last night’s event took place — a bullpen coach misunderstands the manager’s instructions — but this time there’s a giant “Verizon” or “Sprint” logo on the side? Isn’t that, you know, bad marketing?  I don’t think phone companies run negative ads against each other anymore, but if they did, a dropped call or garbled communication would basically write one itself.

I floated the idea on Twitter earlier and people told me that no one blinks when the headsets — sponsor-supplied equipment! — go down during NFL games, so maybe I’m just being paranoid.  Or maybe I’m just looking for any excuse to avoid having commercialism and corporate sponsorship intrude any further into the game than it already has.

Alex Rodriguez is taking his analyst role quite seriously

NEW YORK, NY - AUGUST 12: Alex Rodriguez #13 of the New York Yankees answers question in a press conference after the game against the Tampa Bay Rays at Yankee Stadium on August 12, 2016 in New York City. (Photo by Drew Hallowell/Getty Images)
Drew Hallowell/Getty Images

If you’ve happened to catch any of the coverage of the 2016 postseason on Fox and FS1, you’ve heard former Yankees DH Alex Rodriguez as part of an analyst panel with host Kevin Burkhardt and former major leaguers Pete Rose and Frank Thomas. Rodriguez has drawn rave reviews not just for passing a rather low bar we set for former athletes-turned-commentators, but because he’s adding real insight drawn both from his playing days and from doing research.

Indeed, Rodriguez is taking his new job as an analyst quite seriously, Newsday’s Neil Best reports. Bardia Shah-Rais, the VP of production for Fox, said of Rodriguez, “This is not a hobby for him. It’s not a parachute in. He’s invested. If we have a noon meeting, he’s there at 11:30 a.m. He’s emailing story ideas in the morning. He wants research. He’s almost all-in to the point where it’s annoying.”

Rose also praised Rodriguez, saying, “You’ve never been around a guy who prepares more than Alex does. Alex does his homework. He knows the game. He understands players. He’s into the deal . . . Frank does a great job in preparation, too. I’m the only one that don’t prepare as much as these two guys. I don’t know if that’s because I can’t write or what it is. But these guys do their homework and they ask questions and they ask the right questions and then you put that in with our experience, all the things we’ve been through and how good we get along with each other, that’s why it shows up on the TV.”

Rodriguez, who hasn’t officially retired despite not having played since the Yankees released him in mid-August, wouldn’t commit to more TV work beyond this year’s postseason.

Game 2 will be played one way or another

CLEVELAND, OH - OCTOBER 26:  Grounds crew workers prepare the field prior to Game Two of the 2016 World Series between the Chicago Cubs and the Cleveland Indians at Progressive Field on October 26, 2016 in Cleveland, Ohio.  (Photo by Jamie Squire/Getty Images)
Getty Images

The weather in Cleveland is not that great at the moment. It’s cold, windy, there’s drizzle and the chance for heavier rain increases as the night wears on. At the moment Game 2 of the World Series is still scheduled to kick off at 7:08PM Eastern Time, however. So bundle up.

And maybe hunker down. Because this game is going to go nine innings no matter what. Maybe not tonight, but eventually.

That’s because, you may recall, ever since that rainy, snowy mix forced the suspension in the sixth inning of Game 5 of the 2008 World Series between the Phillies and the Rays, Major League Baseball has held that all playoff games will be played in their entirety. There will be no six-inning, rain-shortened affairs.

The last word from MLB was that they would reassess the weather just before starting pitchers began to warm up this evening. If things still look about the same then, the game will proceed as scheduled. If the weather takes a turn for the worse, they’ll suspend the game and pick it up where it leaves off tomorrow.