Fox: we have no complaints about the World Series ratings

15 Comments

Folks are going to complain about the World Series ratings as soon as they start trickling in.  They’re really going to complain when the Rams-Cowboys game on Sunday doubles the ratings of the Cardinals-Rangers game just around the corner later that evening.  We know that by now.

But as Variety’s (and Dodgers Thoughts’) Jon Weisman reports, Fox is quite pleased, thank you very much, with the state of the ratings and their investment.

Ads sold out earlier than ever, Fox Sports’ vice-chairman Ed Goren said. And the ratings, while certainly not what they used to be, aren’t bad when you compare baseball to itself and other programming in this increasingly fragmented media landscape as opposed to simply comparing it to the ratings behemoth that is the NFL:

“First off, the World Series last year, we won primetime for the week.  Even last year’s World Series … in 1971, there was a Pirates-Orioles World Series, and it was the eighth highest-rated show of the year. Last year’s World Series was the eighth-highest rated show of the year also.  In this 500-channel universe, the numbers that the World Series pulls in viewership are substantial year after year. Some years are better than others — the more games you get, the better you’ll be — but it is still a major, major ratings attraction.”

Baseball TV rights will be up for bidding again after the 2012 season. I’m guessing Fox, and other outlets, will be involved in the bidding.  All of these are companies, it should be noted, that aren’t in the business of burning cash for the hell of it.

Another young fan was struck by a foul ball, this time at Guaranteed Rate Field

Jonathan Daniel/Getty Images
4 Comments

ESPN reports via the Associated Press that a young boy was struck by a line drive foul ball but was not seriously injured during Sunday afternoon’s game against the Royals. The boy and a woman were escorted by a first aid crew to the concourse area and the boy was later eating ice cream in a luxury suite.

A woman was struck in the face by a foul ball also on the first base side at Guaranteed Rate Field on Friday, but she didn’t request medical assistance.

Last week, a young fan at Yankee Stadium was hit by a line drive foul ball, which motivated several teams to commit to extending protective netting at their ballparks. The Yankees, strangely, were not among them. Nor were the White Sox.

Diamondbacks clinch NL Wild Card

Christian Petersen/Getty Images
3 Comments

Losses by the Cardinals to the Pirates and the Brewers to the Cubs on Sunday clinched an NL Wild Card berth for the Diamondbacks. Their walk-off, 3-2 win over the Marlins earned them hosting rights for the Wild Card game.

The D-Backs, now 90-66, trailed the Marlins 2-1 going into the bottom of the eighth. Daniel Descalso tied the game at two apiece with an RBI single off of Brad Ziegler. Second half hero J.D. Martinez secured the win with a walk-off RBI single in the bottom of the ninth against Javy Guerra.

The Rockies beat the Padres on Sunday to increase their lead over the Brewers (+2) and Cardinals (+2.5) for the second Wild Card slot. One of these three teams will visit Arizona for the Wild Card game.

The Diamondbacks are back in the playoffs for the first time since 2011, when they lost the Division Series in five games to the Brewers.