Market research firm names Phillies fans the most loyal in baseball


On Thursday, GQ opined that that Philly fans are the worst sports fans in America. Today a market research firm released its annual Sports Loyalty Index and named Phillies fans the most loyal in the game:

The survey, conducted by market research firm Brand Keys, a company focused on customer and brand loyalty metrics, interviewed 250 fans in each relevant market across the pro sports landscape with an eye on gauging the relationships fostered between teams and fans that takes into account a variety of factors (tickets sales, merchandise, as well as tradition and history in each market).

Brand Keys President Robert Passikoff said in an interview with Bloomberg, “With the Phillies, every game seems to count to the whole team. They seem to take it more personally.”

I assume that the pre-2008 data has finally fallen off, allowing the Phillies to pass the Yankees and Sox.

Drew Pomeranz does not need arm surgery

BOSTON, MA - OCTOBER 10:  Drew Pomeranz #31 of the Boston Red Sox throws a pitch in the fifth inning against the Cleveland Indians during game three of the American League Divison Series at Fenway Park on October 10, 2016 in Boston, Massachusetts.  (Photo by Maddie Meyer/Getty Images)
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Red Sox lefty Drew Pomeranz was of limited utility during the postseason as he began experiencing soreness in his left forearm near the end of the 2016 season. There was some thought that he might need offseason surgery but Pomeranz was examined by doctors who determined that he does not need any surgery, Evan Drellich of the Boston Herald reports. President of baseball operations Dave Dombrowski said:

He has seen the doctor, the doctor looked at him. I can’t really disclose totally everything that was done, but the doctor said no surgical procedure and the doctor feels he will be ready for next spring training for us.

Pomeranz, 27, finished the 2016 regular season with an aggregate 3.32 ERA and a 186/65 K/BB ratio in 170 2/3 innings between the Padres and Red Sox. He operated out of the bullpen during the playoffs, allowing two runs on four hits and two walks with seven strikeouts over 3 2/3 innings.

The Red Sox acquired Pomeranz in a trade with the Padres in July. It was a trade that earned Padres GM A.J. Preller a 30-day suspension from Major League Baseball, as he reportedly kept two sets of medical records in order to deceive trade partners.

Pirates promote Joey Cora to third base coach

KANSAS CITY, MO - APRIL 7:  Third Base Coach Joey Cora #28 of the Chicago White Sox looks on during the game against the Kansas City Royals at Kauffman Stadium on April 7, 2004 in Kansas City, Missouri. The White Sox won 4-3.  (Photo by Dave Kaup/Getty Images)
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After managing the Pirates’ Double-A affiliate to a 76-64 record this past season, the organization has promoted Joey Cora to third base coach for the major league club, Cory Giger of the Altoona Mirror reports. The Pirates fired previous third base coach Rick Sofield over the weekend.

Cora, 51, has plenty of coaching experience since retiring as a player in 1998. In the majors, he coached for the White Sox from 2004-11 and for the Marlins in 2012.

Cora briefly served as interim manager for the Marlins in 2012 when Ozzie Guillen was suspended, but has otherwise not been given a managerial position yet. He interviewed with the Brewers after the 2010 season and was a finalist but the organization ultimately chose Ron Roenicke. It’s easy to see Cora being a manager in the very near future, however.