Attention my minions, as I make a brief digression about blogging


This is not about baseball. It’s about blogging. Those of you not interested in the meta-stuff, feel free to stay on break a little while longer. We’ll call you back when we get back to work.

This post from Michael Arrington at TechCrunch is from last September, but it was just brought to my attention this morning. It’s about the way in which it’s quite easy for an experienced and savvy blogger to manipulate reader opinion, play to the crowd and all of that, often without the readers even realizing it.  Arrington goes so far as to posit that “any blogger worth her salt could start, say, an extremely successful militant religious cult.”  I think that’s putting it too strongly, but there’s a  core point: a blogger can — either if he tries or if he’s merely careless — create a community of readers who think in lockstep, agree with whatever the blogger says and shouts down dissenting opinions as heresy. And for as nice as it is to have minions, this point should not be forgotten:

Remember this, though. When you’re reading something here that’s getting you really riled up, stop. It may be that you really should be thinking the exact opposite of what you are. And if you find yourself floating through a post agreeing with all the subtle pandering, wake up! And call us on it immediately.

I don’t know that any blog is immune to this phenomenon, this one included. I mean, I never write anything that isn’t truly my opinion — even at my most Swiftian moments I’m striving to make it clear that my tongue is placed firmly in my cheek — but I’m sure I’m not 100% successful at it. I probably frame issues in subtle ways such that a casual reader can be manipulated, even if it’s only for a moment. I’m sure I also do some lazy things on occasion, knowing on some level that, because I’ve got something of a track record, readers will let me skate from time to time.

But that’s not cool. And even if I’m not 100% successful in avoiding it, I certainly want to. I want the jokes and the tone and the vibe of this blog to build on itself over time, but anything I write should, at its core, stand alone on its own merits, or else it’s not successful.

I think you guys do a pretty good job at calling me out on my baloney, but I think I need to crack the mental whip on myself a bit more, and I can certainly stand you all doing it. Please, do it.

Anyway, just an observation I found interesting this morning.  We now return you to your regular baseball programming.

Giants interested in John Lackey

John Lackey
AP Photo/Charles Rex Arbogast
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Ben Cafardo of the Boston Globe speculated on Sunday that there might be a connection between the Giants and veteran free agent right-hander John Lackey, and now FOX Sports’ Ken Rosenthal reports that San Francisco is indeed in pursuit.

Rosenthal says the Giants, “like most clubs seeking pitching, [are] examining [a] wide range of options” in this starter-heavy free agent market. Lackey would make a ton of sense for any contender on something like a two-year deal. His free agency is tied to draft pick compensation, but that shouldn’t be much of a deterrent.

The 37-year-old right-hander registered a career-best 2.77 ERA across 218 innings (33 starts) this past season for the National League Central-champion Cardinals and he was St. Louis’ most reliable starter during the playoffs.

It’s well known that he wants to remain in the National League.

Angels sign catcher Geovany Soto to one-year contract

Geovany Soto
AP Photo/Alex Gallardo
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As first reported by beat writer Bill Shaikin of the Los Angeles Times, the Angels have signed free agent catcher Geovany Soto to a one-year major league contract.’s Alden Gonzalez says the deal is worth $2.8 million guaranteed.

Soto will offer some veteran presence at catcher for the Halos alongside 25-year-old Carlos Perez, who hit .250/.299/.346 as a rookie in 2015.

Soto slashed .219/.301/.406 with nine homers in 78 games this summer for the White Sox.

The 32-year-old backstop is a .246/.331/.434 career hitter at the major league level.

White Sox acquire right-hander Tommy Kahnle from Rockies

Tommy Kahnle
AP Photo/David Zalubowski
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According to the official Twitter account of the Chicago White Sox, the club acquired right-hander Tommy Kahnle from the Rockies on Tuesday evening in exchange for minor league pitcher Yency Almonte.

Kahnle was designated for assignment by the Rockies last week in a flurry of moves made in preparation of next month’s Rule 5 Draft. The 26-year-old former fifth-round pick posted an ugly 4.86 ERA, 1.77 WHIP, and 39/28 K/BB ratio in 33 1/3 innings this past season for Colorado and he wasn’t much better at Triple-A Albuquerque.

Almonte, 21, had a 3.41 ERA, 1.15 WHIP, and 110/38 K/BB ratio in 137 1/3 innings this past season between Low-A Kannapolis and High-A Winston-Salem.

It’s a straight one-for-one deal of two non-prospects, and the timing of it — in the evening, with Thanksgiving approaching — has our Craig Calcaterra wondering whether an executive was just trying to get out of some family responsibilities …

Mark McGwire to become the Padres bench coach

Los Angeles Dodgers batting coach Mark McGwire roams the field during practice for the National League baseball championship series Thursday, Oct. 10, 2013, in St. Louis. The Dodgers are scheduled to play the St. Louis Cardinals in Game 1 of the NLCS on Friday in St. Louis. (AP Photo/Jeff Roberson)

The other day Dennis Lin of the San Diego Union-Tribune reported that the Padres were in discussions with former Dodgers hitting coach Mark McGwire about their bench coach job. Today Jon Heyman reports that the deal is done and will soon be announced.

McGwire has been the hitting coach for Los Angeles for the past three seasons. When his contract was not renewed following the end of 2015 he was rumored to be up for the Diamondbacks’ hitting coach job. He likely view staying in Southern California to be a plus, as he makes his home in Irvine, which is around 90 miles from Petco Park. That’s a long commute, but Mac can afford the gas, I guess.