Wait, you thought they were moving into a baseball-specific ballpark? Ha! How little you know of commerce today. Marlins team president David Samson:
“We’re prepared to host football games. We’re prepared to host soccer games. We’re prepared to host home shows, boat shows, trade shows, baseball tournaments, college baseball tournaments and concerts. All of these things can happen in all different shapes and sizes, because we’ve got the roof, we’ve got air conditioning. It makes it a very attractive place for events.”
Such is the way of the world now. I’m just happy that baseball is the primary use for these places and that the football games have to be played with weird configurations rather than the other way around, like it was in the 70s and 80s. Oh, and here’s a new twist on naming rights:
“There will be four quadrant partners — we’ve got the red, green, blue and yellow. There will be companies who will name those quadrants, plus a naming rights partner for the whole ballpark.”
Who even thinks about a ballpark in terms of quadrants? And that’s important, right? Because if regular fans don’t acknowledge your designation, what’s the value of the naming rights to begin with?
Athletics president Dave Kaval is ready to take full advantage of the interleague series between the Giants and A’s this season. While the two teams customarily play a few preseason “Battle of the Bay” games each year, they’re also scheduled to meet each other six times during the regular season; once for a three-game set in San Francisco, then for a three-game set in Oakland. On Saturday, Kaval announced that any Giants fans looking to park at the Coliseum this year will be charged $50 instead of the standard, general admission $30 — an additional “rivalry fee” that can be easily waived by shouting, “Go A’s!” at the gate.
This isn’t the first time that a major-league team has tried to keep rival fans at bay, though Kaval doesn’t seem all that intent on actually driving fans away from the ballpark. Back in 2012, the Nationals staged a “Take Back the Park” campaign after people began complaining that Phillies fans were overtaking Nationals Park during rivalry games. They limited a single-series presale of Nats-Phillies tickets to buyers within Maryland, Virginia and the District of Columbia in hopes of filling the stands with a few more friendly faces. Washington COO Andy Feffer told the press that while he would treat all guests with “respect and courtesy,” he wanted Phillies fans to feel irked enough to pay attention to the Nationals. In the end, things went… well, a little south for all involved.
Whether the Giants are planning any retaliatory measures has yet to be seen, but it’s not as if this is going to be an enforceable rule. The real travesty here, if you’re an A’s fan or just pretending to be one, is that the parking fees have increased from $20 to $30 this season. Unless you’re a season ticket holder with a prepaid $10 parking permit, it’s far better to brave the crowds and take advantage of local public transportation. There are bound to be far fewer irate Giants fans on BART than at the gates — even if the gag only lasts a few days out of the year.