The Indians create a blogger press box

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Indians script.gifMaybe “press box” is the wrong term, but SportsBusiness Daily’s Eric Fisher reports on what sounds like a cool little initiative:

The Indians have created the Tribe Social Deck at Progressive Field, one
of the first major efforts under a new social media strategy being
pursued by the club. The 10-seat section in the ballpark bleachers is
being occupied each game by bloggers and other social media users and
influencers with the aim of furthering the Indians’ roots within social
media channels.

The section has a wireless hookup and a TV monitor. It likely also has beer-availability and no rule against cheering, so I’m struggling to think why I’d rather be in the real press box instead of what sounds like a nice little setup out in the bleachers (which in Cleveland are pretty good seats as far as bleachers go).

According to the article it’s an invitation-only kind of thing, which is probably the only way such a beast can be handled given that there is almost zero barrier-to-entry in becoming a “blogger and other social media user and
influencer.”  This creates a tension, of course, in that the folks who sit in this section may feel pressure to spin the team and its efforts in a positive light lest they not be invited back again.

This, however, can be handled. The onus is on the team to make it clear to everyone that they don’t expect pro-team propaganda from the chosen bloggers or tweeters or whatnot. The first time someone comes in and rips the Tribe — fairly, and with at least some sense of decorum of course — and gets invited back again such fears will be put to rest.

Basically, as long as the Indians’ press people are not seen as trying to use the limited access to control the message they will find that letting the bloggers in will work to the team’s advantage, even if the bloggers are critical. Maybe even especially so, as it will send a signal that the team is not oblivious or hyper-sensitive to criticism. Fans will tolerate tons of losing baseball because they’re fans. They won’t tolerate it, however, if their team seems more preoccupied with p.r. than winning.

So. Progressive Field is exactly 137 miles from my house. They’re letting blogger-types into the bleachers, giving them wireless internet and everything. I’m not sure how one gets on the invite list, but I’m thinking road trip.

Jon Niese leaves start with knee pain

PHOENIX, AZ - AUGUST 17:  Jonathon Niese #49 of the New York Mets delivers a pitch during the first inning against the Arizona Diamondbacks at Chase Field on August 17, 2016 in Phoenix, Arizona.  (Photo by Jennifer Stewart/Getty Images)
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Mets starter Jon Niese left his start Tuesday night against the Cardinals due to left knee pain.

Niese walked two and gave up an RBI single before leaving with a trainer with one out in the bottom of the first inning. He was eventually charged with three earned runs. Robert Gsellman, just up from Las Vegas, took over, making his major league debut under unexpected circumstances.

Niese, who has not pitched well at all since coming over in a trade with the Pirates, is likely to be placed on the disabled list after the game or before tomorrow’s game.

Mark Trumbo’s home run streak ends

OAKLAND, CA - AUGUST 11:  Mark Trumbo #45 of the Baltimore Orioles hits an RBI single against the Oakland Athletics during the fourth inning at the Oakland Coliseum on August 11, 2016 in Oakland, California. The Baltimore Orioles defeated the Oakland Athletics 9-6. (Photo by Jason O. Watson/Getty Images)
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Mark Trumbo still has many chances to hit a home run tonight — it’s only been an inning or so in the Nats-Orioles game — but his weird home run streak is over.

Coming into tonight’s game, Trumbo’s last seven hits had been homers. The all-time record had been 11, set by Mark McGwire back in 2001. The last time Trumbo got a hit that wasn’t a dong was back on August 11. Later in that game, however, he hit a grand slam. After that he went 6 for his next 34, with all those safeties dingers.

But that’s over now. In the first inning tonight he drove in a run with a two-out single. Then he was thrown out trying to stretch it to two. Good job on the RBIs, Mark. Bad job on the base running. Judgment withheld on the homer streak because, really, that’s just kind of weird and cool.