MLBAM comes down on the Yankee Universe

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The Yankee Universe is a blog run by some guys I know. It’s also the name of the Yankees’ little Red Sox Nation wannabe fanclub.  You can see where this is heading:

Accordingly, demand is hereby made that you immediately cease and
desist from using the YANKEE UNIVERSE name and the Logo, any other
Yankees Mark and any other MLB mark in and as the name of your Website,
to promote the Website, to seek advertising any other commercial
opportunities, in and as the Domain Name, and in any other manner that
would cause consumer confusion, dilution of the MLB Marks, or imply any
sponsorship or endorsement of your Website or its contents by any MLB
Entity.

I’m not going to carve up this C&D letter like I did the Sizemore one the other day for the simple reason that there’s not that much silly about it. It’s a well-written letter, MLBAM is not really over the top with it, and in my legal opinion they’re not 100% out to lunch. Even if the blog has actively used the name longer, the baseball team registered the name “Yankee Universe” before the blog got going.  While I’m not an intellectual property expert, I imagine that there’s a pretty good argument against someone else using that particular name.

I’m less impressed with the team’s claim that the blog can’t use the word “Yankees” in their title in any way. For practical reasons more than legal ones. For one thing it’s just bad P.R.  You know the argument by now: the blog makes no money off of it, it’s a place where people go to get more excited about the Yankee brand, not less, and allowing them to use the name is a good thing for fandom at large. Of course, given how many other non-affiliated, team-specific blogs there are out there that have yet to raise the ire of MLBAM, one has to assume that the league is throwing this in along with the “Yankees Universe” beef as opposed to being upset about it in and of itself.

While Yankees Universe have put a non-affiliation disclaimer on the the blog and have taken down actual Yankees trademarks and logos and stuff, I’m told that they aren’t going to take this lying down. They’re talking to lawyers and will be firing back a response soon.  Stay tuned.

Albert Pujols passes Mark McGwire with 584th career home run

CLEVELAND, OH - AUGUST 11: Albert Pujols #5 of the Los Angeles Angels of Anaheim runs out a double during the ninth inning against the Cleveland Indians at Progressive Field on August 11, 2016 in Cleveland, Ohio. The Indians defeated the Angels 14-3. (Photo by Jason Miller/Getty Images)
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Angels DH Albert Pujols passed Mark McGwire for sole possession of 10th place on baseball’s all-time home run leaderboard, slugging his 584th career home run in the first inning of Wednesday night’s game against the Blue Jays.

Mike Trout had already slugged a solo home run off of Jays starter Marco Estrada to bring Pujols to the dish. Pujols jumped on an 0-1 cut fastball, sending it out to left-center field, clearing the fence by a few feet.

Pujols, who finished 4-for-4 with the homer and an RBI double, is batting .257/.321/.441 with 24 home runs and 99 RBI on the year. His next target on the home run leaderboard is Frank Robinson at 586.

Zach Britton allowed an earned run for the first time since April 30

BALTIMORE, MD - AUGUST 22:  Zach Britton #53 of the Baltimore Orioles pitches for his 38th save in the ninth inning during a baseball game against the the Washington Nationals at Oriole Park at Camden Yards on August 22, 2016 in Baltimore, Maryland.  The Oriole won 4-3.  (Photo by Mitchell Layton/Getty Images)
Mitchell Layton/Getty Images
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Orioles closer Zach Britton had appeared in a major league record 43 consecutive games without allowing an earned run, spanning May 5 to August 22. That streak came to an end on Wednesday evening against the Nationals.

The Orioles entered the bottom of the ninth inning holding a 10-3 lead, but reliever Parker Bridwell immediately found himself in hot water. He yielded back-to-back singles to Danny Espinosa and Clint Robinson. He was able to strike out Trea Turner, but walked Jayson Werth to load the bases. Daniel Murphy then crushed his first career grand slam to make it a 10-7 game. That prompted manager Buck Showalter to bring in Britton.

Britton, too, was knocked around. He served up a single to Bryce Harper, followed by a double to Anthony Rendon that scored Harper, pushing the score to 10-8 and ending Britton’s streak. Wilson Ramos reached on a fielder’s choice back to Britton, but the lefty finally finished the game by getting Ryan Zimmerman to ground into a game-ending 4-6-3 double play.

Britton now holds a nice 0.69 ERA with 38 saves and a 61/16 K/BB ratio in 52 innings of work this season.