You know how those buildings over the left field bleachers at Wrigley have ads and stuff on them? Well, the Cubs don’t like it all that much. At least when the ads are for casinos:
The Cubs have fired the opening salvo in a dispute against a local casino, erecting two signboards in the back of the left-field bleachers, which would obscure a prominent casino ad in most television shots during game telecasts.
The two large green wooden signboards were erected in the bleachers last week without fanfare. There currently is no advertising on them, but they’re expected to be ready for the 2010 season.
For years that rooftop was home to a prominent Budweiser ad. Budweiser eliminated the middle man back in 2006 and now owns naming rights to the bleachers, so it wouldn’t be unreasonable to assume that Bud ads will show up on those boards. It’s unclear whether the board will actually block the view of fans who sit on the rooftops.
I suppose some Wrigley traditionalists may complain about this, but it’s been many, many years since the buildings across Waveland Avenue were owned by simple folk and home to common neighborhood gawkers. Those buildings and the ads, seats and parties on them are big business now, and that business is all essentially riding for free on the back of the Cubs.
The Ricketts family didn’t become billionaires by leaving money on the table, so it’s not surprising in the least that they’re going to do what they can to capture this kind of revenue going forward.
Cardinals shortstop Aledmys Diaz was childhood friends with Marlins pitcher Jose Fernandez, so it was expected when Diaz took time away from the team on Monday to visit Fernandez’s family in Miami. They grew up on the same street in Cuba and played for the same youth baseball team and both would ultimately wind up playing Major League Baseball in the United States.
In the bottom of the fourth inning of Tuesday night’s game against the Reds, Diaz hit a 2-1 Robert Stephenson fastball out to left-center field for a no-doubt grand slam. Teammate Yadier Molina gave Diaz a tight hug as he crossed home plate.
Before Tuesday’s game, Diaz said that the best way to honor Fernandez was to play with his passion, as MLB.com’s Jenifer Langosch reports. Diaz said, “I only play for [Fernandez’s] family right now.”
Here’s the video.
The Red Sox would have clinched the AL East if one of two things happened on Tuesday night: the Red Sox themselves beat the Yankees, or the Orioles defeated the Blue Jays. Neither happened.
The Jays soundly took down the Orioles 5-1 behind six strong innings from Aaron Sanchez. Josh Donaldson went 2-for-2 with a two-run home run and a pair of walks and leadoff batter Ezequiel Carrera went 2-for-3 with a solo homer, an RBI single, a walk, and three runs scored.
Meanwhile, at Yankee Stadium, the Yankees outlasted the Red Sox for a 6-4 win, responding to both two-run innings the Sox had in the sixth and seventh with a run in the sixth and two in the seventh. Gary Sanchez hit his 20th homer of the season. Didi Gregorius and Tyler Austin also contributed dingers. Starter Luis Cessa pitched well, limiting the Sox to two runs over six innings on five hits and a walk with two strikeouts. Red Sox starter David Price struggled, yielding six runs in 6 1/3 innings. Yankees reliever Tyler Clippard got into trouble in the ninth inning but was able to wiggle out of trouble to finish out the game.
Once again, the Red Sox will be able to clinch the AL East on Wednesday with a win over the Yankees or a Blue Jays loss to the Orioles.