Your Yankee mileage may vary, but there’s no escaping the financial realities of it all:
Of the seven billboards around Atlanta promoting the start of the playoffs, Jeter, the All-Star shortstop who has been with the Yankees since 1995, is on five of them. Around the country, TBS has similar billboards featuring St. Louis Cardinals first baseman Albert Pujols and Los Angeles Dodgers catcher Russell Martin. Jeter is on 60 percent of them.
The Yankees are crucial to getting casual viewers to tune into playoff games in the early rounds, [TBS President David Levy] said . . . “It’s essential for them to get higher ratings at those events to get the viewership and advertising revenue they want,” [sports consultant Marc Ganis] said. “And no team generates the interest and the eyeballs, particularly in the playoffs, that the Yankees do.”
Russell Martin? Really? That’s the best they could do for L.A.?
Anyway, the larger point — explained in extensive financial and television ratings detail in the linked article — remains: the Yankees draw eyes, and eyes draw dollars. It’s still worth discussing whether the networks and media at large focus too much on the big city east coast teams, but any such conversation that doesn’t take this business reality into account first isn’t an informed conversation.
Ken Rosenthal of FOX Sports reports that the Royals have signed free agent reliever Neftali Feliz, pending a physical. The Brewers designated Feliz for assignment last week and released him on Monday.
Feliz, 29, opened the season as the Brewers’ closer, but struggled and was eventually taken out of the role in mid-May, giving way to Corey Knebel. In 29 appearances spanning 27 innings with the Brewers, Feliz posted a 6.00 ERA with a 21/15 K/BB ratio.
The Royals have had bullpen issues of their own, so Feliz will try to provide some stability given his track record. It’s not clear yet if the Royals want to let Feliz get his feet wet at Triple-A or throw him right into the bullpen mix.
Newsday’s Marc Carig reports that the Mets may move Asdrubal Cabrera to second base when he returns from the disabled list. Cabrera has been on the disabled list since June 13 with a sprained left thumb, but he’s expected to be activated on Friday.
Cabrera, 31, last played second base in 2014 with the Nationals. He has played shortstop exclusively as a Met the last two seasons. Jose Reyes would continue to play shortstop if the Mets were to go through with the position change. Cabrera would displace T.J. Rivera, who has been playing second base in place of the injured Neil Walker.
In 196 plate appearances this season, Cabrera is hitting .244/.321/.392 with six home runs and 20 RBI. He has made 11 defensive errors, which is tied for the third-most among shortstops behind Tim Anderson (16) and Dansby Swanson (12).